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June is the month of pride worldwide. An important moment that wants to celebrate and universal love without any gender distinction.
The first real Pride in history took place in 1970, a year after the historic Stonewall riotsthe historic demonstration for LGBTQ + rights that degenerated into violent clashes with the police.
Former US President Bill Clinton’s official recognition of a full month celebrating LGBTQ + pride however took place on June 11, 1999 and was named Gay and Lesbian Pride Month.
A whole month during which they are organized events, concerts, workshops and a final procession on the streets of many cities around the world.
The initiatives for the month of Pride
There are many companies, belonging to every sector, that are committed to celebrating this month, a hymn to the acceptance of themselves and others, in the most varied ways.
Interflorafor example, celebrate inclusion with a bouquet of flowers, a message of love and peace to give and treat yourself. Pride and Love it’s a tinted bouquet rainbow, a harmonious and brilliant ensemble of cluster Eryngium, orange daisies, red roses, blue limonium, yellow solidago, green uniflora chrysanthemums and purple lilies of Peru which, together, reflect the colors of the LGBTQIA + flag. In addition, 10% of the proceeds of each product will be donated to Arcigaythe main Italian non-profit LGBTQI + association.
Interflora Pride and Love
InterfloraThen there are fashion brands that have created real dedicated collections, such as So What, a new international brand of Activewear. Others more hi-tech that promote self-awareness and acceptance through enlightening readings, such as Rakuten Kobo, which recommends titles exciting, ironic and poignant to listen to or read to embrace your authenticity and proudly celebrate the LGBTQIA + community.
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In the field of fashion & design Primark will donate £ 150,000 to ILGA World, the association that defends LGBTI rights in over 150 countries, which will use it to promote equality around the world.
In beauty MULAC He has made a special edition of his bestseller of the Berry haircare line, which will have a packaging dedicated to pride e 10% of the proceeds will be donated to the social cooperative Rainbow House of Open Space Services in support of LGBTQIA + to open new homes for those who are discriminated against by their family.
Also Ferrari is the spokesperson for a symbolic but high-impact initiative in support of the month of Pride and of the entire LGBT + community. Starting from the Azerbaijan Grand Prix in Baku, on the F1-75s of Charles Leclerc and Carlos Sainz (and also on their helmets) the hashtag #essereFerrari is tinged with the colors of the rainbow precisely to give a strong signal of the closeness of the whole Ferrari world in the fight against all types of discrimination.
Finally, in the food & beverage, Absolut announced the launch of the bottle Absolut Rainbow Limited Edition 2022. Since 1981 Absolut has supported the LGBTQ + community with the aim of fighting for a world that can be colorful, varied and the same for everyone. The bottle is a Homage to the American gay rights activist and artist, Gilbert Baker.
Absolut Rainbow Limited Edition
Absolut Rainbow Limited EditionIf you too want to celebrate the month of Pride inspired by the rainbow flag that represents it, hereafter accessories, furnishings and complements to transform the home into an inclusive and fluid place. In some cases the purchases will also be for a good purpose because part of the proceeds will be used to support themed projects.
In Copenhagen, at the “Pride” lesson
10 iconic TV series to watch during Pride month
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Sodastream Terra
Sodastream has made a carbonator – the Earth– with attached bottle completely customizable thanks to the eight markers contained in the kit. Furthermore, as has happened in the last four years, he will donate 20% of the proceeds from salesto the international NGO ILGA WORLD which works to defend LGBTI rights in over 150 countries around the world.
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ABAKUHAUS tablecloth
Watercolor tablecloth Rainbow Flag in 100% polyester silk satin with hand-sewn finished edges. Dimensions 140 X 240 centimeters.
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Bluelans tapestry carpet
This subtle Tapestry Yoga it can be used as a carpet for meditation sessions, as a tapestry to hang on the wall or even on the beach. In addition to the rainbow colors, represents the seven chakrasvortexes of energy that are part of ancient Indian culture.
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Yuandd wall clock
Decorative and silent wall clock (1 “AA” battery required, not included) in PVC with fantasy rainbow flag and quartz movement.
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Jinguizi tents
Tents Rainbow Heart Love sold in sets of two and available in different sizes. Made in 100% polyester, they protect from the sun and are easy to maintain.
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Rainbow Fox stickers
3D PVC Wall Stickers in the shape of a butterfly. One pack contains 18 multi-colored pieces that can be used on any surface.
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HelloTree doormat
PVC doormat durable and strong. It absorbs water, is simple to clean and features a cheerful one rainbow fantasy. It does not slip and the colors remain bright and unaltered for a long time.
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Apalis coat hanger
Clothes hangers Rainbow Splatter wall-mounted and space-saving equipped with 13 matt stainless steel hooks. Vivid color direct printing made with the latest UV printing technology.
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Waterdrop rainbow bottle
Waterdrop presents the limited edition of the Rainbow Bottle 2022 to support both LGBTIQ human rights organizations. 5% of the cost of sales will be donated to Out Right Action International and another 5% to Queer Base. Ambassador of the initiative Conchita Wurst, known for winning the 2014 edition of Eurovision and a leading figure in the LGBTIQ + community.
Source: Vanity Fair