Again you? Balenciaga launches a bag of chips as its “new accessory”

Once again, Paris Fashion Week took place. Like every year, there was a party of style and exclusivity, as the city of love dressed in glamor by receiving the most prestigious designers in the world of fashion.

However, there were several situations that gave people something to talk about, but the event that amazed everyone was the one that the exclusive Spanish brand Balenciaga held to present its spring-summer 2023 collection, because the firm did it again. This time, among her accessories, she showed a bag with all the characteristics of a simple bag of chips.

Balenciaga firm ad

The launch of the iconic Spanish fashion house occurred on the seventh day of the famous fashion event, in the suburbs of Villepinte, some 20 kilometers from the French capital. As stated by Balenciaga, they decided to make them this way to mount a gigantic mud stage, showing their exhibitions between trenches and construction sites.

The setting for this parade is a metaphor for digging into the truth and keeping your feet on the ground.

balenciaga fashion show

In the middle of that dramatic scenario that simulated an apocalyptic world, the exclusive handbags appeared, which seemed to be a simple bag of chips. Obviously, as usual, these accessories caused a stir and unleashed a storm of criticism for the brand for selling such common items at such high prices.

In addition, the creativity of the designer Demna Gvasalia was questioned, who in recent years has dedicated himself to proposing quite controversial pieces, such as a pair of dirty tennis shoes, a garbage bag as an accessory, torn sweatshirts, among others that, by the way, are gives the luxury of offering as if they were “expensive in Paris”.

Demna Gvasalia

Apparently, the creative director of Balenciaga, who has asked to be called only Demna, knew that his original collection would cause controversy again, so he went ahead to inform the attendees in writing of his opinion on the matter:

I have decided to no longer explain my collections or verbalize my designs, but to express a state of mind. The best fashion shouldn’t need a story to sell to someone. either you like it or you don’t like it

Balenciaga bag

Demna, you really struggled to come up with such a great idea. Right now we are going to buy a bag of “yellow” chips and, as soon as we eat them, we will keep the empty bag to make a last design, putting the bag of chips in an airtight zip lock. to be happy

In addition, the best thing is that we can find them in different sizes, the jumbo size will help us store more things and, when we want to vary the tones, we can try it with the lemon-flavored potato chips. Although already being, we continue with the blue or green.

Source: Okchicas

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