The position in the ranking is just a side dish: if a song has managed to go beyond the borders of Ariston, becoming a success handed down from generation to generation, it does not matter whether or not it has won the Sanremo Festival. Of timeless songs presented at the ceremony, after all, many have passed: from At least you in the universe by Mia Martini who, in 1989, was satisfied with ninth place, a The boy of Gluck street by Adriano Celentano who, in 1966, did not even reach the final squad.
Mia Martini and Loredana Bertè
Alberto Terenghi / IPAWe could go on and on quoting Reckless life by Vasco Rossi, who even finished second to last in 1983, or even Rogue nostalgia by Al Bano and Romina Power who, four years later, finished only fifth. The dilemma is always the same: is it better to take home the prize or become an “immortal” song, capable of withstanding the times and fashions? Of course, there are those who managed to score two goals and win both. As I’m not old enough by Gigliola Cinquetti, which was also the first Italian song to win the Eurovision Song Contest; Losing love by Massimo Ranieri, and How would I know by Giorgia.
Romina Power and Al Bano
Alberto Terenghi / IPARecognizing the potential of a song on the spot, with the live broadcast and the vote to be cast, after all, is not an easy thing. Some need to mature, to settle in the memory and then become a catchphrase from which it is impossible to break free. A bit like Italian by Toto Cutugno, fifth in 1983 and undisputed success still today, o Gianna by Rino Gaetano, who in 1978 cost the artist numerous criticisms for having first pronounced the word “sex” in Sanremo. In short, prize or no prize, the Italian Song Festival is full of “missed winners”.
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Source: Vanity Fair

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