Amazon Marketplace Drives Businesses of All Sizes and Segments

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In the last two years, digital transformation has accelerated with the pandemic. In addition to the adaptations with remote work and online classes, new consumption habits have become part of the daily lives of Brazilians.

According to data from MCC-ENET, a partnership between Companhia Compre & Confie and the Brazilian Chamber of Digital Economy, the e-commerce sales sector in Brazil grew 20.56% in January 2022, compared to the same period. last year period.

Online shopping continues to grow and it seems that 2022 will be favorable for those who have a digital business.

Entrepreneurs, of all sizes and segments, can open the sales channel on Amazon and be part of the largest marketplace in the world. In addition to physical points of sale, they will be able to expand sales throughout Brazil, and even in other countries.

But the advantages don’t stop there. Amazon is the most consumer-focused company out there, so it has a consolidated user base that maintains a relationship of trust. Many customers prefer to shop on Amazon rather than the brand’s own website. This is because they feel safe and are used to fast delivery and customer support – before, during and after the sale.

Creating an online store as a seller on Amazon is very simple, just sign in in this websitechoose one of the plans that best meets the size of the business and register.

Amazon’s marketplace has more than 30 product categories, which include beverages, home and kitchen furniture, school supplies, electronics, tools, fashion, in short, covering the most sought after segments by customers, gathered on the same site.

Another great Amazon differentiator is that the seller does not need to pay a bank transfer fee when receiving payment for sales. And even if the customer has paid in installments, he will receive it in cash, at no additional cost.

A reseller or seller on the Amazon marketplace may choose to use the FBA (Fulfillment by Amazon) method, where he purchases the goods, but Amazon is responsible for the storage and delivery of the products. By using this service, the store becomes eligible for the amazon Primewhere the customer has free shipping. A fee is charged to use this service, which varies according to the types of products.

Currently, more than half of the products sold on Amazon are from small and medium businesses. So that they can expand sales even further, Amazon provides several resources such as guides, tools and training, in addition to partnerships with accelerators for entrepreneurs such as SEBRAE, RME and CUFA.

Many sellers are growing with Amazon, as is the case with Rogério Conti, who founded the clothing store Part.B in 2018. When he found out he could sell on Amazon, he signed up right away. And the next day he started selling on the site.

“When we joined FBA our sales took off. For someone who was making 10 to 15 sales a day, and starting to make over 100 sales a day was a big leap.” Rogério Conti reports.

Amazon’s marketplace is made for all sellers who want to open their online store, expand sales and make their business fly.

Source: CNN Brasil

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