The source claims that AMD processors in general are now considered superior to Intel processors, especially after the Ryzen 5000 series launched on the Zen 3 architecture. However, superiority in performance, energy efficiency and other technical parameters is not enough to win the market. Accessibility must accompany it. AMD orders die fabrication from TSMC, depending on the capabilities of the contract manufacturer. In addition, the entire range is tied to the 7-nanometer process technology that is in great demand now. As a result, consumers faced a shortage of AMD products. According to the source, this leads to the fact that some buyers choose Intel products because of their greater availability.
The source confirms this reasoning with data from the Mercury Research report for the fourth quarter. The report shows AMD has lost market share compared to the third quarter. In the segment of processors for desktop computers, the share of AMD decreased from 20.1% to 19.3%, and in the mobile segment – from 20.1% to 19.1%.
Thanks to the increase in the average selling price, AMD’s revenue increased 50% year over year. During this time, the market for x86-compatible processors grew by 20.1% over the year. And while AMD is actually shipping more products than in previous years, the company hasn’t been able to take full advantage of the market’s growth. Its share, if we consider all processors at once – desktop, mobile and server, slightly decreased during the quarter, and in annual terms increased from 15.5% to 21.7%.
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