The dispute for the Presidency of the United States between Kamala Harris and Donald Trump reveals different strategies to win over black and Latino voters, groups crucial to defining the result in key states.
In participation in the 360 from the CNN this Wednesday (16), International analyst Fernanda Magnotta said that the American elections will be decided in seven swing states, with extremely narrow margins that can vary from 2 thousand to 20 thousand votes.
This makes it essential for candidates to target every possible demographic.
Kamala Harris and the black electorate
Among black voters, there is a historical tendency to favor Democrats, benefiting Kamala Harris’ candidacy.
The vice president has focused her speech on three main axes when addressing this audience: racial justice, political reform and economic equality.
Donald Trump, on the other hand, faces difficulties with this group. In the 2020 election, he obtained just 12% of the black vote, a modest increase compared to 2016, but still not significant.
Trump’s strategy for Latinos
Surprisingly, Trump maintains favoritism among Latinos despite his anti-immigration agenda.
Magnotta explains that the Latino electorate in the US is diverse, with groups such as Cuban-Americans and Venezuelans tending towards conservatism.
Trump’s strategy with Latinos has been to reinforce the idea of combating illegal immigration, arguing that it benefits those who have followed legal immigration processes.
Kamala Harris, on the other hand, is betting on a speech that accommodates the interests of “dreamers”, immigrants who arrived in the US as children and seek citizenship.
The analyst highlights that, to reverse his disadvantage with black voters, Trump has emphasized his ability to provide economic growth and combat inequality.
He tries to embrace the general perception that he manages the economy better than the Democrats.
This content was originally published in Analysis: Kamala dominates black voters and Trump, the Latino on the CNN Brasil website.
Source: CNN Brasil

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