Memcoins are an important part of the digital asset market, says Maartje Bus, vice president of research at Messari. In her opinion, these coins have become a kind of “Trojan horse” that contributes to better penetration of the crypto industry among the masses, writes The Block.
Memcoins are capable of introducing a wide audience to the world of digital assets, the expert believes. Due to the presence of a cultural component, they attract a lot of attention, which naturally increases the general interest in the industry, Bus emphasizes.
Bus argues that memes are a way to monetize attention, and when it comes to tokens based on them, it is easy to build a prediction market around them. She also compared them to the lottery or penny stocks.
Due to their nature, memcoins introduce users to various cryptocurrency concepts – decentralized applications, wallets, various Web3 services, Bus says.
According to her, such coins will continue to be an important part of the industry. Moreover, the expert believes that they have the potential to transform into a separate asset class.
Earlier, analysts at the investment company Franklin Templeton published a report on memcoins. They concluded that this category of assets is closely related to native networks and is a unique product.
Source: Cryptocurrency
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