The source, citing data from analysts at CIRP, reported the results of iPhone sales in the United States for the second quarter.
The chart shows that demand is gradually shifting more and more towards the iPhone 12 line. If a quarter ago the iPhone 11 was the undisputed sales leader, now it shares the first place with the iPhone 12 Pro Max. Each smartphone took 23% of the market, and an important fact should be noted here: the most expensive model is the leader of the current line. In past generations, the iPhone 11 and iPhone XR held the lead by a huge margin. Yes, the iPhone 12 takes second place, but this is exactly the second place, and the share is clearly several percentage points lower than that of the flagship.
The fourth place is taken by the iPhone 12 Pro, the iPhone 12 mini took only 5%, which perfectly shows what percentage of people really need miniature flagships. Even the second generation iPhone SE is more popular now. In general, the total line of iPhone 12 took 63% of sales.
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