India’s smartwatch market has become very unusual in recent years due to local companies. Counterpoint analysts summed up the results of the first quarter in this market, and it has changed even more.
For example, unlike global statistics, Apple is not only not in the lead – it is not even in the top five. Unfortunately, the source does not indicate the share of the company as a whole, saying only that the Cupertinos have doubled their sales and are leading in the premium watch segment with a share of 87%. Judging by the list in the news source, in general, Apple ranks seventh in the local market.
The leader is Noise, which occupied 23% of the market against 31.1% a year earlier. Fire-Bolt broke into second place, which a year ago was not even in the top five. Now she breathes in the back of the leader with 21%. Boat has 17.8%, Dizo has risen to fourth place with a share of 4.4%, and Samsung closes the top five with a share of 3.8%. Amazfit and Realme dropped from fourth and third to eighth and sixth respectively. Xiaomi closes the top ten with a growth of 238%.
Source: ixbt
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