Arbre Magique, an incredible new fragrance arrives

Magic Tree® makes its first 60 years in Italy and, to celebrate this special anniversary, the company has decided to launch Supernova, a new exclusive fragrance ready to inebriate the car.

Inspired by space, stars and galaxiesits explosive notes of bergamot and apple blend harmoniously with accents of black berries and lavender, while at the heart of the fragrance, ozonic floral notes intertwine with the enveloping delicacy of musk and the warmth of sandalwood.

The celebration of this milestone with the launch of the new cosmic-inspired fragrance sees the special participation of Maurizio Chelithe first Italian astronaut to hold the role of mission specialist aboard Space Shuttle Columbia STS-75 NASA. «I am honored to participate in this special occasion» said Cheli. «Supernova captures the essence of adventure and discovery, elements that have always guided my professional path».

Arbre Magique is an important anniversary. Born from the intuition of Julius Sämann, a Swiss chemist and entrepreneur, the famous car perfumer arrived in Italy in 1964 thanks to Giancarlo Tavola, current president of Tavola SpA, who began importing Arbre Magique perfumes from the United States and starting their distribution in exclusive. In 1975, production also moved to our country, further consolidating the strength of the brand. From the 1980s to today, Arbre Magique has become a true symbol of pop culture, inspiring works of art, song lyrics, world-famous films, sculptures and new design objects. Always with an inevitable touch of magic.

Source: Vanity Fair

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