The founder and CEO of Aleph, Gaston Taratuta, from Argentina, won the title EY World Entrepreneur Of The YearTM 2022, on the night of Thursday, June 9, at an awards ceremony held in Monte Carlo.
Taratuta, 49, founded his company, Internet Media Services (IMS), in 2005, with the goal of strengthening the digital ecosystem in his native Argentina, as well as helping the global technology industry grow in the wider region. It then acquired businesses through IMS, forming Aleph Group, Inc., a leading global advertising portfolio company with a presence in 90 markets on four continents. Last year, the Aleph Group had EBITDA (Earnings before interest, taxes, impairment and amortization) of over $ 70 million, employing more than 1,000 people.
The award ceremony was the culmination of a two-day celebration for the EY World Entrepreneur Of The YearTM 2022, which took place between June 8-10 in the Principality of Monaco. This year’s event marks the return of the institution with a physical presence, after two years of online organization, due to the pandemic, hosting participants from various fields, such as singer and activist Bono, the main face of the band U2, who discussed on stage with Car Di Sibio, President and CEO of the global organization EY, about the experiences that shaped his life, but also the importance of working together in his profession. The EV22 Social Entrepreneurship Award for Sustainable Development was given to fashion designer Stella McCartney CBE, recognizing her timeless commitment to sustainable development and fashion design, as well as the work of her non-profit organization, Stares McCart .
At the two-day celebration of global entrepreneurship in Monte Carlo, our country was actively represented by George Gerardos, Founder and Chairman of the Board. of PLAISIO COMPUTERS SA, who was named Greek “Entrepreneur of the Year” 2021 “, in March 2022. Mr. Gerardos participated in the EV World Entrepreneur Of The YearTM for 2022, among distinguished entrepreneurs from all over winners of individual EY national competitions.
About Gaston Taratuta, Founder and CEO of Aleph
Gaston Taratuta has revolutionized digital advertising by providing a global platform for businesses from emerging markets.
A sales and marketing veteran, Gaston identified the lack of opportunities for businesses and advertisers in emerging economies to connect to major digital platforms. In 2005, he founded Internet Media Services (IMS) to expand the digital ecosystem in his home country, Argentina, and similar markets, and to support the development of the global technology industry.
In 2021, Gaston merged IMS with similar companies he had acquired to form the Aleph Group. With a presence in 90 markets and a footprint spanning four continents, Aleph offers a fair and equal chance of success for companies looking to compete in the global digital ecosystem, and works with companies such as Twitter, Spotify, Waze, LinkedIn and Snapchat.
Today, Gaston and Aleph aim to make digital advertising accessible to all, and help emerging markets reach a global audience, while helping companies and talent facing endless barriers to entry become one of the most exciting industries in the world.
Source: Capital

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