Asus is one of the market leaders in motherboards, video cards and laptops. It goes without saying that user preferences may vary depending on the market.
For example, in the Japanese market, Asus has been the leader in the motherboard market for the past 10 years. But it was, because for the first time in a decade, it gave way to the leader of ASRock.
As you can see from the graph, the situation began to change dramatically at the end of last year, and in March ASRock surpassed Asus and is now widening the gap. Yes, it is still small, but against the background of Asus’s 10-year dominance, the situation looks very interesting.
The source does not talk about the reasons, but ASRock products are generally cheaper than Asus products, which could negatively affect sales of the latter in an era of shortages and rising prices for various components.
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