The prophecy that hovered over many tenants before they entered the House has come true: this year too the Big Brother Vip, which should have closed its doors in December, it will run until March 2022, officially becoming the longest ever. To keep alive the dynamics already wilted after just over two months, thanks to the double weekly appointment and a cast that, in the long run, proved to be weaker than it seemed on paper, the production is thinking, as had happened in the last edition, a new entries, with the hope that they can stir the waters and revitalize the situation.
TvBlog makes the names of Patrizia Pellegrino, who had already participated in the second edition ofIsland of the famous, e Nathalie Caldonazzo, which in 2019 had returned to Mediaset thanks to Temptation Island Vip. The weekly Today adds a possible landing of Valeria Marini, now a regular of Big Brother Vip, and the return of Maria Monsè, given almost for sure. Although this edition is not particularly memorable except for the usual forgettable theaters, such as the hysterical screams of Francesca Cipriani and the provocations of Alex Belli, it is clear that Mediaset has every interest in keeping the shack up as long as possible.
With an average around 18% share, the Big Brother Vip it represents a secure resource of stability which, especially in the warranty period, can only be useful to the company, without counting the daily strips and the material that is exploited by other Canale 5 programs as well as by the web platform. The competition, as we know, is fierce, but the squadron led by Alfonso Signorini tries, not without effort, to oil a very large machine to bring it safely to the port. And this is undeniable.