The suggestive Palazzo Re Renzo in Bologna, on March 8th, he says he is ready to host, in a virtual way, «Summer in Italy», an electrifying fashion show. Protagonists, the collections of some of the brands of Centergross, European ready-to-wear fashion polo.
In an atmosphere that evokes the typical style and atmosphere eighties, the event aims to turn the spotlight on the trends of the next summer, but also to contribute to affirming the importance of one of the most strategic fashion production districts not only for the Bolognese economy, but for the whole of Italy.
“Over the past few months I have repeatedly had the opportunity to experience first-hand how the productive fabric of Bologna is very tested by the effects of the pandemic, but don’t give up – he underlines Matteo Lepore, Councilor for Culture and Promotion of the Municipality of Bologna -. Centergross and the fast fashion sector are one of the driving forces behind the local economy. We have been collaborating for some time with Centergross for initiatives related to fashion, such as the show held in the last two years at the Pincio. I hope that also through this new project the fast fashion sector will be able to restart ».
«In such a difficult market, exposed to sudden openings and closures – he echoes Piero Scandellari, president of Centergross – the Italian ready-to-wear fashion system demonstrates not only that it finds its nourishment from this situation, but that it can continue to represent and perhaps even increase its supply percentage on the global fashion market ».
The narrator of the event, Irene Colombo, will accompany the public on an exciting journey to discover the creations of Adriano Langella, Berna, Hamaki-ho, King Kong, Loft1, Paquito, Rinascimento, Sophia Curvy, Souvenir, Susy Mix, Takeshy Kurosawa, Xagon man.
Summer is near.