CEO Brown Hotels: Greece can maintain a high level of hospitality

“The very strong tourist demand of Greece, which is one of the strongest tourist countries in the world, but also the ties between Israel and Greece and their societies are the main reasons that pushed the Israeli Brown Hotels to invest in Greece.” This was pointed out, among other things, in statements to the Athenian Macedonian News Agency by the CEO and co-founder of the Israeli Brown Hotels Leon Avigad, which invests in 40 tourism projects in Greece.

Isla Brown Corinthia will mark a new era of hospitality

It is recalled that the arrival of June was marked by the opening of the first five-star resort of Brown Hotels in Greece and specifically in Agios Theodoros, Corinth. This is the Isla Brown Corinthia which has 166 rooms, for which Leon Avigad emphasizes that with the new wing expected next year, the theme park that is being built, the boats and the six different restaurants, will mark a new era. “World-renowned brands will come and join forces at this hotel, offering a new level of hospitality. I am absolutely convinced that this will be one of the best resorts in Greece and marks the revival of a tourist destination.”

Why Brown Hotels invested in Greece

Giving a clear position regarding what prompted Brown Hotels to invest hundreds of millions of euros, as stressed, in Greece Leon Avigad focused on two reasons. “The first is the ties between Israel and Greece and their societies, which are so close in characteristics and nature. Something that makes cooperation so easy. The second is the current conditions. The very strong tourist demand in Greece, which “It is one of the strongest tourist countries in the world and of course, real estate prices, which are very reasonable and allow us to really expand and see locations that are not just about a single market,” he said.

“Greece is the prototype of the dream we all have”

Meanwhile, the CEO of Brown Hotels expresses his optimism for the next day of Greek tourism. “I think the whole market is willing to go back to tourist resorts and be left in the sun. And I think Greece is the prototype of the dream we all have, since we sat at home and had virtual meetings. Now, we want real experiences and “Greece can give them to us. Because it is very authentic, very real and everyone is now looking at Greece not only to invest, but also to have a wonderful family vacation,” he notes.

“Greece can maintain a high level of hospitality”

Finally, Leon Avigad, answering a question about the future of the Greek hotel, states that Greece will always be authentic and will offer the human side of hospitality. At the same time, serious investments are being made that will allow larger hotels to achieve higher goals. “I think that the new era of Vouliagmeni and the Athenian Riviera, Divani, Lagonisi and of course our hotel in Sounio will mark a new level of refined hospitality, with international brands and restaurants that you will want to visit. The authentic side of course will remain “But I think Greece deserves it and Greece can maintain such a high level of hospitality.”

G. Tassios: “Investments in the other Greece are very important”

Regarding the new hotel of Brown Hotels in Greece and specifically in Agios Theodoros of Corinth, the president of POX Grigoris Tassios has stressed in APE – BPE that “investments in the other Greece are very important and it is extremely encouraging Brands to look at other destinations “At the same time, it is a recognition of the work done by the institutions for the extroversion of the tourism industry. At the same time, such an investment gives added value to the existing hotel portfolio”, said Mr. Tassios.