Chinese New Year 2024: we are ready to start the countdown. In fact, on February 10th, we will enter the new lunar year and the undisputed protagonist until next January will be him, the Dragon. This legendary animal produced by our imagination (the only non-real one present in the Chinese zodiac) is a symbol of strength and luck. Could fashion not celebrate such a fascinating creature?
Lanterns and light installations illuminate the city walls during a rehearsal of the Chinese New Year and Spring Festival light show in Xi'an, a city in Shaanxi province.
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Discover here all the capsule collections designed to celebrate the Chinese Lunar New Year. The undisputed protagonist, obviously, is the Dragon.
Marni: essentials of a lucky wardrobe
Sweaters, vests, cardigans and various accessories: the special collection dedicated to Chinese New Year 2024 is colored orange, blue and white. Ready-to-wear garments, sneakers, and accessories (for both men and women) are personalized with an original interpretation of the zodiac sign.

Marni's capsule collection dedicated to Chinese New Year 2024.
Bottega Veneta: movie models
Il tells of the Chinese New Year through a mini movie directed by Jess Jing Zou: The First Sunrise with You, which celebrates the first sunrise of the year. The protagonist is the actress Shu Qi and the unique accessories of the capsule collection dedicated to the Dragon which includes models of Come on, Sardinessneakers Orbit it's a Jodie Tailored with a dragon tail handle.

Capsule bag dedicated to the new Lunar Year, Bottega Veneta.

Dragon-shaped woven leather accessory, Bottega Veneta.
Tod's: classics are reinvented
A limited edition designed to celebrate the Chinese New Year: from the iconic Bubble eraser from moccasins to sneakers. Particular signs? A logo created specifically where, next to the usual letteringan intertwined dragon motif comes to life.
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The classic Rubber dedicated to the celebrations for the lunar new year.
Swatch: five collector's watches
The inspiration comes from the neon colors of the street lamps and signs of Asian cities and the subject, for everyone, is the Dragon, symbol of power, strength and good omen. Five watches: from Big Bold to the New Gent until'Irony Chrono. Everyone has their favorite model.
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Watches dedicated to the lunar new year, Swatch.
Timberland: the strength of the Dragon
The fashion and accessories collection Lunar New Year is inspired by the indomitable spirit of the Dragon. Exclusive clothing and boots, including a special edition of Heritage 6-Inch Lace-Up Bootmade of premium leather and available in a warm China red, for the men's collection, and in classic black, for the women's collection.

The boots Heritage 6-Inch Lace-Up Boot of the capsule dedicated to the lunar new year, Timberand.
IWC Schaffhausen: a limited edition chronograph
The Portugieser Chronograph Year of the Dragon with a 41 mm stainless steel case, burgundy dial and hands with contrasting gold-plated applied elements, it was created, to celebrate the lunar new year, in a limited number of 1000 pieces. The particularity? The dragon-shaped rotor, visible through the sapphire crystal caseback.

Portugieser Chronograph Year of the Dragon, IWC Schaffhausen.
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Roberto Coin: a jewel to celebrate
A limited edition created in honor of the Chinese New Year. The protagonist, once again, is the majestic Dragon, symbol of goodness and luck. Diamonds, enamel and rubies for a true masterpiece of craftsmanship.

Gold, diamonds, rubies and enamels for a unique jewel, Roberto Coin.
Giuliano FrancesconiJaeger-LeCoultre: a masterpiece of craftsmanship
Born on the occasion of the Chinese New Year, this new model wants to pay homage not only to the year of the Dragon but also to the great talent of the master enamellers and engravers ofAtelier des Métiers Rares of the Manufacture. The engraving on the rose gold case takes 80 hours to create this masterpiece.

The new Reverso Tribute Enamel DragonJaeger-LeCoultre.
Vivienne Westwood: the dragon meets theorb
A capsule collection in limited edition starring the iconic symbols of the Maison and the Dragon, symbol of charisma, intelligence and good omen. The pearl necklace and matching drop earrings are the protagonists.

Pearl necklace from the capsule collection dedicated to the new Lunar Year, Vivienne Westwood.
Swarovski: auspicious crystals
The collection Dragon & Phoenix, of fashion and design accessories, takes inspiration from the two important symbols of traditional Chinese culture: the Dragon, symbol of strength, and the phoenix, bringer of harmony. Together they ensure to bring good luck and prosperity.

The dragon and the phoenix, protagonists of the collection dedicated to Chinese New Year, Swarovski.
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Moschino: a Pop celebration
The 80's video game Bubble Bobble starring the twins Bub and Bob and their friends (transformed by the villain Super Drunk into little dragons) is the inspiration for the capsule collection dedicated to the lunar new year. To never stop playing, even with fashion.

Hobo bag dedicated to the Chinese Lunar New Year, Moschino.
Kinloch: patterned pattern
It's not a dragon, but it's a small armadillo: it's the protagonist of the silk pocket square, a tribute to the Chinese New Year.

Silk clutch bag, Kinloch.
Bell & Ross: laser engraved
The new watch BR 05 Artline Dragon it's bold and strong, just like the year to come. Its exclusive engraving, reminiscent of tattoo designs, is creative and one-of-a-kind. The protagonist is the Dragon together with elements of nature such as the sun and the moon.

Model BR 05 Artline DragonBell & Ross.
HUI: as per tradition
Three special items dedicated to the year of the Dragon: a sweater, a sweatshirt and a cardigan. All embellished with prints and embroidery dedicated to the elegant and sinuous animal, symbol of strength, courage and prosperity according to the millenary Chinese tradition.

The pullover dedicated to the Chinese New Year, HUI.
Coccinelle: oriental mood
Is called Coccinelle Lunar Collection and it is the line dedicated to the Chinese new year. She is the star bag: the iconic one Never Without Bagthe fancy shopping bag for the occasion personalized with a jacquard print with an oriental flavour.

Never Without BagLadybugs.
Dr. Martens: a special capsule
The boot 1460 celebrate the year of the Dragon by coloring its iconic stitching and band AirWair on the heel in red, a color symbolizing good luck. In black leather Smooth Slicedragon print on the insole, golden details for the 8 loops and plaque on the toe, lace charm: a collector's piece.

Boots 1460 dedicated to the year of the Dragon. Dr. Martens.
Sandro: themed patches and embroidery
A collection for men and women that plays with a color palette ranging from hazelnut to black to the inevitable red, auspicious. Special features include vegan leather patches and dragon-shaped embroidery, present in essential wardrobe items.

The collection dedicated to the year of the Dragon, Sandro.
Annakiki: a tribute sweater to the Dragon
Inspired by the traits of Chinese culture, it also welcomes the four-pointed star into the 3D fantasy dedicated to the lunar new year, signature of the brand. «Wear the future with style» invites Anna Yang, founder and creative director of Annakiki, presenting the limited edition sweater.

The sweater that pays homage to the year of the Dragon, Annakiki.
Cos: prints and material textures
A series of artistic drawings made by hand and produced thanks to innovative digital techniques. Casual dresses, soft wool sweaters and garments with fluid and relaxed silhouettes. And the Lunar New Year Collection.

One of the items from the new collection dedicated to the new Lunar Year, Cos.
Baume & Mercier: only 300 pieces in total
The Riviera Baumatic Moon-phase Date 10744 for men and the Riviera Automatic 10743 for women: both available in limited quantities of 150 pieces worldwide. The Five-Legged Dragon? It is drawn on the case back and on the moon phase dial: a good omen symbol for a new year of success.
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The new watches Riviera Chinese New Year Limited Edition Year of the DragonBaume & Mercier.
IMAGESCanali: a capsule of excellence.
The new capsule collection 2024 CNY it is inspired by Chinese culture and mixes the classic masculine design of the brand with the icons of the zodiac. All combined with the inevitable craftsmanship and that touch funny given by the presence of unexpected embroideries, such as that of the Dragon.
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The baseball cap of the collection 2024 CNYChannels.
Source: Vanity Fair

I’m Susan Karen, a professional writer and editor at World Stock Market. I specialize in Entertainment news, writing stories that keep readers informed on all the latest developments in the industry. With over five years of experience in creating engaging content and copywriting for various media outlets, I have grown to become an invaluable asset to any team.