Chinese smartphone makers have lowered their plans for 2021 mobile phone shipments again. According to DigiTimes, we are talking about major brands such as Xiaomi, Oppo, Realme and Honor, which have already lowered their forecast for deliveries for the year in early May.
There are several factors that are forcing Chinese smartphone manufacturers to lower their supply outlook, including supply problems and a global chip shortage that has affected virtually every industry around the world. The shortage of semiconductor products has greatly affected the automotive industry, segments of smartphones, PCs, home appliances and so on.
Another factor for such a strong adjustment was the next wave of the coronavirus pandemic, which covered India and other key markets. The smartphone market in India has just begun to recover, but now sales have dropped again.

Kiranjeet Kaur, Senior Research Manager at IDC, commented on the situation in India: “People don’t leave the house unless absolutely necessary. Online stores only offer the essentials, and smartphones are not in this category. “
India has been an important very important market for all smartphone vendors, so a drop in sales in this region will negatively affect the total sales of all companies. Xiaomi is the leading smartphone brand in the region, shipping 41 million smartphones last year.
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