Christian Vieri at Vanity Fair Stories 2023: from goalscorer to digital entrepreneur

It was the time of the first one lockdownwhen the only connection with the outside world was the net. Smartphones, tablets and computers always on, to communicate but also simply to have fun and unwind your mind a bit. There, during those homely days, Christian Vieri began a cycle of social chats with friends, ex-mates and various entertainment personalities connected with the soccerbut not only.

Register here to participate in the panel with Vieri, Rampone and Tinti

«I saw what they were doing live numbers crazy, so I thought about doing something else”, the former goalscorer told us. «This is how Bobo TV was born». Which achieved resounding success in record time. He, one of the strongest Italian center forwards in history, exploited his friendliness and authenticity to become (also) a digital entrepreneurcreating a product that also landed in the theatres.

Register here to participate in the panel with Vieri, Rampone and Tinti

But how it comes to life a format? How it develops and how it expands its user base? These are the questions that will animate the panel Vanity Fair Stories, the biggest event of Vanity Fairwhere Vieri will be a guest.

Register here to participate in the panel with Vieri, Rampone and Tinti

Next to him on stage, Stefano Rampone-Daniele Tinti of the podcast **Dyeing, **the two stand-up comedian, who in 2018 created the first Italian podcast hosted by comedians. Over 200 episodes with varied guests, combining entertainment and dissemination: «It all started in the kitchen of an old house of mine», revealed Daniele. «I was a fan of podcasts, especially those between the serious and the silly. Then I said to myself why not do it too». The appointment is Sunday 26 November, from 10.20 to 10.50, on the stage of Giorgio Gaber Lyric Theatrein Milan (free entry with registration).