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CP Company: 50 years and not hear them

«I perfectly remember the visits to the factory, the feeling of enthusiasm, energy and passion that you breathed. At the time this was all I could understand about CP Company. I was unable to understand the company’s innovations, the revolutionary industrial methods introduced by my father or the socio-cultural impact of its products ».

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Cinquanta: A retrospective on 50 years of sportswear innovation by C.P. Company thus opens, with the testimony of Lorenzo Osti, son of the founder Maximum, now president of the brand after the death of his father in 2005. Who better than him can tell the adventure of a young graphic designer from Bologna with a passion for military and workwear, for details and research, but above all animated by two values ​​that have determined the success of his dream: comfort and functionality.

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