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Discovering Autumn / Winter Trends with Pinterest

This dossier is published in the number 32-33 of Vanity Fair on newsstands until August 11, 2021

Vanity fair previews the fashion trends for the Fall / Winter 2021-2022 season: a selection of 12 trends, in a Pinterest board dedicated, from which to take inspiration for the next season. Not only. A Pin Idea collection with the best shots from the catwalks.

Pinterest is a visual discovery engine used to search for inspiration for everyday life, including new ideas in fashion, beauty and style.

More than 450 million people around the world go to Pinterest every month to discover ideas and 4 million ideas are saved on Pinterest in Italy every day. Fashion is one of the most popular categories on the platform.

Each month, Pinterest users search for millions of fashion ideas with an open mindset and strong intent to buy. On Pinterest, fashion brands have a unique opportunity to create inspirational content and reach consumers while still deciding what their next purchase will be.

Idea Pins are a new type of Pinterest Pin that allows Creators to share inspirational content in an engaging and immersive way.
These multi-page Pins let you express your creativity to the max with engaging videos, images, accurate descriptions and easy-to-use templates.
Whether it’s a step-by-step tutorial, a list of gorgeous destinations, or the perfect outfit, Idea Pins inspire Pinterest users to try new ideas.

Pinterest Pincodes are personalized codes that can be scanned with the camera in the search bar on the Pinterest app to discover ideas, products and other content curated by brands or publishers.

Scan our colorful Pincode and discover the Pin Idea created by the editorial staff to inspire readers on the next trends of the Fashion Week

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