Dr. Vranjes Florence pays homage to the beauty of the Tuscan capital with a new line of Eau de Parfum

Dr. Vranjes Florence pays homage to the beauty of the Tuscan capital with the line of Eau de Parfum Florence in Translation.

The collection consists of eight fragrances unpublished inspired by Italian words that they deliberately do not find translation in other languages, but they are capable of evoking universal sensations with the strength of olfactory language. The perfumes represent the fragments of a day lived in the streets, the hills and the Florentine skies evoking almost a family feeling even for those who live the city from afar.

«Vranjes Florence has always celebrated the singularity of his fragrances, – he says Eleonore Beurnier, the company’s perfumer – conceived to conquer the first meeting and remain impressed forever. We imagined a collection of 8 Eau de Parfum all inspired by the Florentine life, a perfect combination of historical elegance and vibrant and carefree poetry. Whether it is a ” morning ‘awakening in the embrace of the Muschs and the sandal or by a romantic trip in the Tuscan countryside perfumed of lilies in bloom and grain of wheat, all the fragrances have been created inspired by these essential details that evoke a family emotion, even for those who have not yet had the pleasure of visiting the city “.

Florence in Translation boasts ingredients that range From the Guatemala cardamom to Haiti’s vetiver, from beeswax to Calabrian bergamot. The olfactory pyramids tell of personal and universal stories at the same time, offering a complete sensory narrative.

The protagonists of the collection are:

• Morning: a vibrant mixture of spicy, citrus and woody notes. Infused with sandal and mosses. Embellished with guatemala cardamom, black pepper and ginger.
• Merigge: a hot character rooted in notes of bran and mosses, enhanced by the sweet scent of beeswax, linden flower and orange.
• Dizziness: Intensely spicy, naturally woody, with Calabrian bergamot, Cypress and Haitian vetives, who merge into a single essence.
• Petalous: a fruity-floral bouquet inspired by the wealth of nature.
• Intrigue: Tuscan leather, Oud and incense for a mysterious soul.
• Tinkling: a symphony of citrus and amber that celebrates conviviality.
• Chiaroscuro: Mysterious and smoked, spicy and woody. Walnut, lavender and falling unite and create harmony and shades.
• Nighttime: The soft intensity of the notes of a fruity amber liqueur with a touch of black cherry and rum. To give him depth, oak and cocoa wood.

The collection is available in the 100 ml spray format (€ 185) and in Discovery kit consisting of 8 1.5 ml vials (€ 40) on Drvranjes.com, in all the monomarca boutiques – the recent openings of Milan – Corso Vercelli, 11 and Rome – via Cola di Rienzo, 174.