In the third edition of our special executive menu in Sao Paulo discover great japanese restaurants that offer in lunchtime – during the week (except holidays) – appetizing combinations and well served at attractive prices.
For fans of Japanese food It’s worth saving this list and ticking one by one over the months. Irashaimase!
* The meaning of Irashaimase: n the customer enters, the typical Japanese greeting in commercial establishments is “irashaimase”, which means “welcome”. At the exit, the acknowledgment is “arigato gozaimashita”.
By Koji
Known and respected for his ability to personally choose the best fish, chef koji Yokomizo is the name in front of By Koji, which for 12 years has been successful in São Paulo. With four venues in the city – at Estádio do Morumbi (salon and delivery), Rua da Consolação, Hospital Albert Einstein and the brand new unit in Vila Nova Conceição, offer an executive menu with a starter and a main dish for R$88. Among the options for starters are creamy crab croquettes, fried eggplant in miso sauce, Shimeji in butter, Temaki and Carpaccio (Salmon, White fish or Tuna). Among the main options, some options are the classic Combined with sushi and sashimi, Tempura with shrimp or vegetables, Chirashi, Grilled anchovies, salmon or fish of the day.
By Koji: Rua Escobar Ortiz, 726 – Vila Nova Conceição and other addresses: Click here / Lunch time with executive menu: Tuesday to Friday, from 12:00 to 15:00.
Watanabe
It was almost 20 years working in prestigious Japanese cuisine houses until Denis Watanabe if you felt ready to open the doors of your own space. In 2021, the Watanabe Restaurant debuted in Itaim with a beautiful sushi and sashimi bar, but the items made from the fire also stand out. During the week, the executive menu is elaborate and very well served with some options such as the sushi and sashimi combo (R$ 99) with 9 pieces, gohan, salad and miso soup and fruit salad for dessert; the Maguro Don (R$110) with a bowl of shari (rice) topped with tuna cubes, chopped nori and tamago, served with salad, miso soup and fruit salad; grilled teriyaki chicken with gohan, salad, miso soup and fruit salad (R$89); between others.
Watanabe : Rua Pedroso Alvarenga, 554, Itaim / Tel.: (11) 3167-6200 / Lunch time with executive menu: Monday Friday, from 12pm to 3pm.
Imakay
With a different look to the kitchen japanesenot forgetting sushi and fresh fish cuts, the Imakay invests in the use of the grill and in a trend: the cold maturation of fish. O restaurant offers three types of executive menu. Customers can choose between: starter, main course and dessert for R$89; main dish and dessert for R$69; or teishoku (kind of PF Japanese) and dessert for R$94. To start, one order is the grilled tuna tataki, served with potato salad with wasabi sour cream, oyster sauce and mandala cheese. Another option is the salad that brings the surprising “ham” of smoked tuna, as well as shrimp (also smoked), mix of leaves, crispy bread and tartar mayonnaise. At the time of the main dish, oriental rice is a great tip. To close, one of the options is the very Brazilian pudding.
Imakay: Rua Urussuí, 330, Itaim Bibi / Tel.: (11) 3078-7786 / Lunch hours with executive menu: Monday to Friday, from 12:00 to 15:00.
Aizome
At the Aizome from the renowned chef Telma Shiraishi, the bet on the settos, a complete and varied meal, combining the best ingredients of the day, are a success at lunch. Each setto comprises rice, miso soup, tsukemono salad and 2 kobachi (side dishes). Among the options are yakizakana – grilled fish (R$75); tonkatsu – breaded pork (R$70); karaage – marinated and breaded chicken (R$70); vegetarian – grilled tofu with mushrooms and vegetables (R$60); sushi & sashimi – 5 nigirizushi/5 kire (R$155); and vegetarian sushi – 5 nigirizushi and hosomaki (R$105).
Aizome: Alameda Fernão Cardim, 39 – Jardim Paulista / Lunch hours with executive menu: Monday to Friday, from 11:30 am to 2:30 pm or unit at Japan House: Av. Paulista, 52 – 2nd floor, Bela Vista / Lunch hours with executive menu: Monday to Friday, from 11:30 am to 4:30 pm / Phone: (11) 2222-1176.
Tata Sushi
O Tata Sush i is a trendy address in Itaim. With a pleasant atmosphere and a few outdoor tables, the house run by Leo Young It is Luizinho Hirata offers four options as an executive menu where diners can choose to include more or less items depending on their hunger. An example is the cheapest (R$68) where the visitor can choose a combination of sushi or sushi and sashimi, both with 12 pieces; the second option (R$76) comes with the combo (sushi or sushi and sashimi with 12 pieces) + a temaki or eggplant in miso or shimeji in butter; the third option is the combo ((sushi or sushi and sashimi with 12 pieces) and two starter options (temaki, eggplant in miso or shimeji in butter); and the last option (R$ 118) is a sequence of six courses with fish carpaccio, temaki, hot starter, sushi, sashimi and dessert.
Tata Sushi: R. João Cachoeira, 278 – Itaim Bibi / Tel.: (11) 98835-2819 / Lunch time with executive menu: Monday to Friday, from 12:00 to 15:00.
Su
O Su , at Shopping Higienópolis, has 4 options for lunch: Executive Combination (R$ 103) which comes with 3 salmon sashimi, 3 tuna sashimi, 2 seasonal fish sashimi, 1 tuna sushi, 1 salmon sushi, 1 fish sushi station, 2 drumsticks, 4 uramaki and 1 salmon or tuna temaki; the Special Executive (R$112) comes with a salmon or tuna tartare or truffled salmon carpaccio, 1 salmon belly sushi, 1 tuna sushi, 1 octopus sushi and 2 seasonal fish and 4 salmon or tuna uramaki and a scoop of ice cream or seasonal fruit; Teishoku Su (R$95) already comes with 3 salmon sashimi, 2 tuna sashimi, 1 tuna sushi, 1 salmon sushi, 1 seasonal fish sushi, 2 uramaki, 2 side dishes of the day, 1 grilled, gohan and miso soup; and the Sashimi Teishoku (R$120) arrives at the table with 15 assorted sashimi, 2 side dishes of the day, gohan and miso soup.
SU: Av. Higienópolis, 618 – Higienópolis / Tel.: (11) 3823-2950 / Lunch time with executive menu: Monday to Friday, from 12:00 to 15:30.
Massae San Sushi
With 12 years of operations, the massae San Sushi has an extensive menu of executive options. Prices start at R$79 with the Nagano Executive with 8 pieces of sushi, otoshi, miso soup and fruit; goes through options such as Sukiyaki (R$ 110) which is sliced beef, assorted vegetables, tofu, cooked mushrooms with sweet sauce and gohan and accompanies otoshi, miso soup and fruit and arrives in the Executive Premium Combo (R$ 145) with temaki or mini truffled salmon carpaccio for starters, miso soup, sushi and sashimi combo with 16 units and green tea ice cream for dessert.
massae San Sushi: Rua Leopoldo Couto Magalhães Jr, 275, Itaim / Lunch time with executive menu: Monday to Friday, from 11:30 am to 3 pm.
mace
O Maza, also in Itaim, has à la carte options and a beautiful omakase, but for a quicker and cheaper lunch during the week, the executive option is very neat. For R$87, diners can choose a starter, main and dessert from the options available on the day. As a starter there is salmon tartar seasoned with truffle oil and chives, served with shiso tempura; peach pudding with miso; grilled eggplant with miso; tuna or salmon temaki; between others. As a main course, there is a combination of sushi and sashimi (4 slices of salmon, 2 slices of tuna and 2 slices of fish of the day, 4 spicy salmon uramaki and 4 niguiris); Tirashi (bowl with rice, slices of salmon sashimi, tuna and catch of the day seasoned with soy sauce, roe and sesame seeds); Tuna Katsu Don (breaded tuna fillet, sweetened sauce, egg, onion and served with gohan), among others.
mace : R. Manuel Guedes, 243 – Itaim / Lunch time with executive menu: Monday to Friday, from 12h to 15h.
Tanuki Sushi
O Tanuki Sushi has been successful in Vila Madalena since 2004 with its traditional cuisine, no-frills atmosphere and great quality. The dish of the day varies and always costs R$71, but an example of the well-served executive menu served in recent days: olhete fish in butter, fried tofu cured in fish broth and seasoned with soy sauce, sautéed vegetables, pickled pickled cucumber in soy sauce, gohan, salmon and buri sashimi (3 slices each) and miso soup.
Tanuki Sushi: Rua Jericó, 287 Vila Madalena / Tel.: (11) 3814-3760 / Lunch time with executive menu: Monday to Friday, from 11:30 am to 2:45 pm.
Sushi Kenzo
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One of the most famous restaurants in Liberdade, Sushi Kenzo offers 7 executive menu options for R$95. Among them is Tirashi, combined with 7 pieces of sashimi, 4 niguiris, 1 hossomakis and 1 mish soup with assorted fish or just salmon; mini tekkadon, mini salmondon, combo of 15 slices of sashimi with gohan and miso soup.
Sushi Kenzo: R. Thomaz Gonzaga, 45 – F – Liberdade / Phone: (11) 3132-3666 / Lunch time with executive menu: Monday to Friday, from 11:30 am to 2:30 pm.
Yū Restaurant
O Yū Restaurant , which opened last year and has already become a sought-after address in Itaim, offers from Monday to Friday, two options of executive combos at lunch. The first (R$79) comes with miso soup and a hot starter + 4 slices of salmon sashimi, 2 salmon niguiris, 2 jo of seared quail, 2 salmon hossomaki, 2 drumsticks and 2 special salmon uramaki + dessert: ice cream or seasonal fruit. The special executive (R$ 89) comes with Miso soup and hot starter + 2 slices of salmon sashimi, 2 of tuna, 2 of white fish, 1 salmon niguiri, 1 of tuna, 1 of sea bream with garlic, 1 haddock with shrimp , 2 drumsticks, 2 salmon uramaki with a thin slice of salmon with wasabi roe + dessert: ice cream or seasonal fruit. As an option, the visitor can order a grilled dish (salmon or anchovy) and gohan for an additional R$15.
Yū Restaurant: Rua Jeronimo da Veiga, 121 – Itaim / Tel.: (11) 3167-7774 / Executive lunch hours: Monday to Friday, from 12:00 to 15:00.
daiki sushi
Located opposite the Cinemateca Brasileira, the daiki Sushi It has an extensive menu and, during the week, it has good executive options at very attractive prices. Among them, the Executive Sashimi with 16 slices of assorted fish and accompanies gohan, miso soup, sunomono and stew of the day (R$69.40); executive sushi with 13 units (4 pairs of assorted sushi, 3 units of hossomaki and 2 units of skin) and comes with gohan, miso soup, sunomono and cooked of the day (R$ 59.40); and the Executive Shake with grilled salmon with sautéed vegetables, gohan, miso soup, sunomono and stew of the day (R$ 49.40).
Daiki Sushi: Largo Senador Raul Cardoso, 40 – Vila Mariana / Tel.: (11) 5082-4068 / Lunch hours with executive menu: Monday to Friday, from 12:00 to 15:00.
Source: CNN Brasil
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