Forte dei Marmi: the Chic summer of the Augustus Hotel & Resort (with Gallo lines)

In the summer mornings atAugustus Hotel & Resort Of Forte dei Marmi, the light turns on the leaves of the pines, slips between the branches of the palm trees, bounces on the water of the swimming pool creating splendid reflections. For this new summer at the gates, the swimming pool ofIconic Hotel della Versilia The look has been redone and will shine with new colors, thanks to a collaboration with the Gallo brand. The colors chosen are the rope, the sage green and the deep blue. But real protagonists are the lines – In the rooster style, never perfectly symmetrical – that decorate cushions, umbrellas, walls and sea towels, agreeing with the environment.

Immersed in one of the most luxuriant gardens of Forte dei Marmithe pool ofAugustus Hotel & Resort It is not just a place to swim. It is a place of quiet to stop, to observe, read and abandon yourself to the subtle pleasure of the Ozio, under the large darkest palm.

Thanks to this collaboration between the two companies, which is more a declaration of love for elegance and aesthetics of two entrepreneurs and friends, the swimming pool of the Hotel in Forte dei Marmi, in Tuscanythis year it becomes even more beautiful.

Cushions and umbrellas They are tinged with a refined rope color, embellished with the iconic asymmetrical lines of Gallo, this time declined in the sophisticated shades of green and blue. In the bar area, the large wall that welcomes the guests, will be decorated with the same pattern of lines; and also the very soft sponge sheets This year they have redone the look and wrap the guests with the same enveloping colors chosen.

Thanks to this collaboration, the elegant anticonformism and Gallo’s free spirit intertwine perfectly with the history ofAugustus Hotel & Resorta symbol of chic and carefree summers in Versilia since the 1950s. In this hotel, always linked to the name of the Agnelli, every detail recalls the lightness of the vacation More elegant Italians, made of light, wind between the pines and the freedom of summer.

Augustus Hotel & Resort and Gallo, together to celebrate the summer

The new project that wears the pool was born from a simple idea: use color as an emotional code and narrative element. The lines bear the signature of RoosterItalian brand that has made drawing and chromatic freedom a declaration of identity. «Our friendship and collaboration with The Augustus, icon of Forte dei Marmihas lasted for many years – said Giuseppe Colombo, CEO and creative mind of Gallo -. I have a deep bond with this place: it has always been my favorite destination and still today, as soon as I can, I go back here with my family. For me it is an oasis of quiet that favors a creative idlenesswhere time expands leaving room for observation, reflection and work of the mind ».

This collaboration thus wants to be a tribute to Forte dei Marmi and above all to his spirit. Why The fort is not just a place, it’s a way. It is the discreet sound of bicycles on shady avenues, the intense perfume of pitosphorus on summer evenings, the sweet taste of the oak blackberries. It is the market in the center, the wicker baskets, the wooden skates, the whispered courtesy, the respect, the concern. It’s all that continues to make this place A timeless icon of the Italian style. And theAugustus Hotel & Resortwhich develops around Villa Pesenti, remains one of the most refined custodians of all this, with its beach club, its elegant buildings and its ability to welcome without flaunting.

And today, with this new light playing on textile surfaces and water, the hotel gives its guests a complete aesthetic experiencewhich involves sight, touch, memory. A summer made of lines, colors, pauses. But above all, of style.