Endowed with a predominantly renewable electrical matrix, the Brazilian energy sector is at a crucial moment of transformation. In this scenario, (re)energisa assumes a prominent role, not only by following, but by anticipating the demands of the future through the Free Energy Market.
Contextualizing: The Importance of the Free Energy Market
With its abundant and varied natural resources, Brazil stands out globally, generating 83.8% of its energy from renewable sources. However, the challenge goes beyond mere production: it is necessary to promote the decarbonization of crucial sectors, such as industry and transport, which are still very dependent on fossil fuels.
In this context, the Free Energy Market emerges as a promising alternative. (re)energisa plays an important role in offering not only energy, but also innovative solutions that support customers on their journey towards the energy transition. The Vice President of Energy Solutions, Roberta Godoi, comments that “With Mercado Livre de Energia, the customer can contract what suits their profile and still save on their energy bills”.
The Role of (Re)energy in Energy Transformation
(re)energisa stands out as the largest distributed photovoltaic solar generation company in Brazil. This expertise is not just a seal of quality, but a commitment to decarbonization and sustainability. The company understands the urgency of being a protagonist in building a more sustainable world and it is with this mission that it joins the Free Energy Market.
Understanding the Free Energy Market: More Autonomy for the Customer
Freedom to choose your energy supplier is already a reality. The accelerated growth of (re)energisa testifies not only to the effectiveness of this transition, but also to the growing confidence of customers. Roberta, says that “at (re)energisa, the customer will be able to negotiate the price, whether they prefer a guaranteed discount, or a fixed price, duration of the contract, the type of energy and the possibility of making adjustments to their contract”. However, this change goes beyond the financial benefits.
By demystifying the functioning of the Free Energy Market in a didactic way, (re)energisa empowers consumers, providing savings on their electricity bills and an active role in building a sustainable future. The possibility of purchasing renewable energy becomes a significant step in reducing greenhouse gas emissions and promoting a more sustainable energy matrix.
Climate Change: Time Urges
Additionally, the Free Energy Market offers a valuable contribution to mitigating climate change and reducing global warming. By allowing consumers to choose suppliers committed to renewable sources, it makes it possible to expand access to clean energy. Freedom of choice boosts the economy and directs resources towards investments in more sustainable energy sources, such as solar and wind. This gradual change in the energy matrix is crucial for reducing carbon emissions, aligning with broader sustainability objectives.
Sustainability in Focus: (re)energisa and the Provocation to Rethink Energy
(re)energisa does not see the Free Energy Market just as a business opportunity, but also as a vehicle for transforming the energy paradigm. By connecting this theme to sustainability, the brand responds to the appeal of the 'Repense' campaign, raising a relevant provocation: the need to rethink the way we generate and consume energy. Roberta states that this point is aligned with (re)energisa's commitment to being a protagonist in this movement, “giving more and more reasons for customers to trust the brand”.
(re)energisa and the Commitment to a Sustainable Future
In its long history of commitment to innovation and sustainability, (re)energisa emerges as an ally for customers seeking savings and active participation in the construction of a more eco-conscious world.
Understand how you can make a difference in your company's electricity bill and in the world. Count on (re)energisa solutions. Find out more and calculate your savings at: reenergisa.com.br.
Source: CNN Brasil

I’m James Harper, a highly experienced and accomplished news writer for World Stock Market. I have been writing in the Politics section of the website for over five years, providing readers with up-to-date and insightful information about current events in politics. My work is widely read and respected by many industry professionals as well as laymen.