Chiara Murano, Sustainability & SHE Manager of Nespresso Italiana, declares: «In these first ten years of its life,” Da Chicco a Chicco “has filled us with pride because it has allowed us to achieve important results and to support realities to which we feel, year after year, ever closer. This is thanks to the precious contribution of the consumers who every day bring back the used capsules to our Boutiques or to the partner ecological islands and who, together with us, participate in this journey to transform a coffee bean into a grain of rice. Our support to Banco Alimentare della Lombardia and Lazio fully expresses the spirit and objective of “Nespresso for Italy”, the program that sees us at the forefront of the care of the Italian territory and allows us to realize our commitment to responsible management of coffee capsules throughout their life cycle ».
«The“ From Chicco to Chicco ”project is a virtuous model of partnership between profit and non-profit, a work together that has continued for 10 years in sharing experiences, passion and values », says Anna Clerici, External Relations and Fundraising for Banco Alimentare della Lombardia.
«We are proud to be part of this beautiful circular economy project – asserts Monica Tola, Director of the Banco Alimentare del Lazio – People living in difficulty, assisted by the charitable structures affiliated with our association, are the ultimate beneficiaries, but this project generates a much wider positive social impact. I thank Nespresso for the rice donated but above all for having involved us in this project ».
Monica Tola and Chiara Murano
The Da Chicco a Chicco project is part of Nespresso’s commitment to sustainability, which it begins in the fields, in the territories of origin of the coffee, to guarantee excellent quality and the well-being of those who work there. With the program AAA Sustainable Quality™ In fact, Nespresso also ensures and increases social well-being for anyone involved in the coffee production and processing process, also promoting responsible environmental management. A vision that involves over 100,000 coffee growers and growers in 15 countries around the world, and which is combined with Nespresso’s commitment to achieving carbon neutrality by 2022.
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