If a simple provincial brewery has become a point of reference in the sector, small but recognizable, it is thanks to three friends who shared the dream of transforming the usual beer into something good, of a leap. Lorenzo Michielinborn in 1968 and a life spent in catering, behind a counter; Fabiano Toffoliborn in 1973, who with its Italian-Belghe origins has beer in DNA e Alessandro Zilliborn in 1971 of Valdobbiadene, electronic engineer with a passion for homebrewing, put up, in 2006, 32 Via dei Birrai.
A reality that has its heart in beer, of course, but that over the years has built around it something wider and more varied. A mood, an identity that today allows the brand to be recognized for Quality, aesthetics and ability to anticipate trends And innovate the market without ever giving up one’s consistency.
The new products launched in recent months on the market by 32 via dei Birrai in recent months are an example: products that speak to a new, different audience, or perhaps to the same which, however, has changed over time. Products that are expressed, in any case, in the typical language of the brand founded by those three friends in the province of Treviso, the same language as those who love to live with authenticity and attention to detail.
The first product that goes in this direction is 3+2 beer, a “low alcohol and soft pleasure” beer, which meets new market trends, which clearly show how Alcohol consumption is slowly changing facein terms of quantities of habits, choices and motivations. Thus, the 3+2low gradation beer called with a game of words, which obviously refers to 32 Via dei Birrai But also to the low alcohol content of this beer: only 3.2 °. The need is to propose a level beer but “easy” to drink; light but of absolute quality. It is no coincidence that it boasts the “daily beer” brand of Slow Food.
Another novelty of the brewery is Vinegar 32obtained from the bold beer of 32 via dei Birrai: a beer vinegar with a graceful acetic aroma and then thin nuances citrus and fruity, finally with a very light bitter background. Aceto 32 is sold in an iconic bottle-of the features of that of a syrup-from 25 cl, orange colored bright with the chic-pop aesthetic that characterizes all the products of 32 via dei Birrai and with one vaporizing pump To allow adequate use to its status of precious liquid, which must be centered, just to finish the dishes with that particular touch.
Finally, among the new 2025 of 32 via dei Birrai there is Boththe beer bitterness he has conquered Two awards to the Amaro Awards 2025 In Milan: all natural, very little sugar, ten botanists, a story born in Lockdown and arrived in Top Class Mixology. In Pederobba they use a word, genuineness: Why Both is an uncomprinted bitternessdoes not contain dyes, is made with real officinal herbs, has a very low amount of added sugar because the sweet note is already harmoniously made by the beer itself. The base is beer Nebra of 32 Via dei Birraienchanting and seductive, a amber with double -sized double malt in the bottle, with an unmistakable floral note of the elderberry and ripe fruit calls.
Source: Vanity Fair

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