According to Bloomberg, today the industry is experiencing the largest shortage of semiconductor products in recent years, which matured a year ago, and now has become much worse.
Amid the COVID-19 pandemic, many auto and consumer electronics manufacturers have slashed orders for semiconductor products and are now trying unsuccessfully to ramp up supplies.
Industry analysts argue that the automotive industry has been hit hardest, but the problem is becoming more serious in the consumer electronics market. Apple’s iPhone 12 production is expected to suffer.
Apple recently confirmed that production volumes for the new iPhone 12 are being held back by a shortage of Qualcomm semiconductor products. Sony also said it would not be able to fully meet demand for the PlayStation 5 due to supply issues. At the same time, the deficit led to an increase in the price of semiconductors.
Microsoft said chip shortages will persist throughout the first half of 2021, while AMD CEO Lisa Su believes that shortages will be the norm throughout 2021.
It is reported that the auto industry has already lost about $ 61 billion.
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