Almost everyone who has already used the internet probably has gone through that alarming moment when a window arises claiming that your device has a virus, encouraging you to click to get technical support or download security software. It is a common online blow, and one of those Google is aiming to fight more aggressively using artificial intelligence.
Google says it is now using a version of its Gemini AI model that works on user devices to detect and warn about these so -called “technical support” blows.
It’s just one of many ways Google is using AI advances to better protect users against Chrome, search and their Android operating system, the company said in a blog post on Thursday (8).
The announcement comes at a time when AI allowed criminals to more easily create large amounts of convincing false content – effectively reducing the barrier to perform blows that can be used to steal money or personal information from victims. Consumers around the world lost more than $ 1 trillion for blows last year, according to the global anti-scam alliance group. Thus, Google and other organizations are increasingly using IA to fight scammers as well.
PHIZE PARAKH, senior director of engineering of Google Search, said it fights scammers “it has always been an evolution game” where criminals learn and evolve as technology companies implement new protections.
“Now, both sides have new tools,” Parakh said in an interview with CNN. “So the question arises: How to use this tool more effectively? Who is being a little more proactive about it?”
Although Google has long used machine learning to protect its services, more recent advances in AI have led to a better understanding of language and pattern recognition, allowing technology to identify faster and more effectively.
Google said that in secure navigation mode with “enhanced protection” from Chrome for Desktop, its AI model on the device can now actually scan a web page in real time when a user clicks it to look for possible threats. This is important because sometimes criminals make their pages appear different for existing Google tracking tools than for users, a tactic called “cloaking” that the company warned last year to be on the rise.
And as the model, called Gemini Nano, works on your device, the service works faster and protects users’ privacy, said Jasika Bawa, Google Chrome’s product manager.
As in existing Chrome’s safe navigation mode, if a user tries to access a potentially insecure site, you will see a warning before you have the option to continue to the page.
In another update, Google will alert Android users if they are receiving suspicious sites alerts at Chrome and allow them to cancel the registration automatically as long as they have Chrome Activated websites notifications.
Google has also used AI to detect fraudulent results and prevent them from appearing, regardless of the type of device that users are using. Since Google Search has launched versions with the AI of its anti-Goolpe systems three years ago, it now blocks 20 times more problematic pages.
“We have seen this incredible advantage with our ability to understand language and nuances and relationships between entities that really made a change in how we detected these scammers,” he said, adding that only in 2024, the company removed hundreds of millions of fraudulent search results daily due to AI advances.
Parakh said that, for example, AI has improved the ability to identify and remove scams where criminals create fake “customer service” pages or telephone numbers for airlines. Google says it has now decreased scam attacks on airline -related searches by 80%.
Google is not the only company using Ia to combat criminals. The British mobile company O2 said last year that he was fighting telephone scammers with “Daisy”, a conversational AI chatbot designed to keep fraudsters on the line, giving them less time to talk to possible human victims.
Microsoft has also tested a tool that uses I was going to analyze telephone conversations to determine whether a call can be fraudulent and alert the user properly. And the US Treasury Department said last year that AI helped identify and recover $ 1 billion in check fraud only in the 2024 fiscal year.
See also: Artificial Intelligence makes Google no longer just a search engine for the first time in history
Research shows impact of artificial intelligence on the future of work
This content was originally published in Google now use AI to identify fraudulent sites at Chrome on CNN Brazil.
Source: CNN Brasil
Charles Grill is a tech-savvy writer with over 3 years of experience in the field. He writes on a variety of technology-related topics and has a strong focus on the latest advancements in the industry. He is connected with several online news websites and is currently contributing to a technology-focused platform.
