Hangover hair, the hairstyle that relieves women of the pressure for perfection

If we look for a way in the crowded world of trends, Miuccia Prada always comes to help. During the Paris Fashion Week spring-summer 2024 the Miu Miu brand proposed a new version of disheveled hair, bed head of the 90s.

It is unkempt hair, disheveled in total contrast with the much praised glass hair, tidy, smooth and shiny like a mirror, which looks like Dua Lipa and Kim Kardashian have proposed in recent years, raising the bar too high for non-famous women.

Well yes, because not everyone has a friendly hairdresser at hand every morning. Fortunately, Miuccia takes care of the non-VIPs, creating new aesthetic standards, changing the rules and models of beauty, making everything that shows on her catwalk chic, even the disheveled hair of those who are too busy to even think about their hairstyle. The mood of the look you proposed for next spring? I woke up like this!

Called by the Anglo-Saxons** hangover hair**, and the definition says it all, it is an undone look, accessible to everyone, inclusive, suitable for those who, for whatever reason, are not very familiar with a brush. And if your hair is even a little greasy, there’s no problem, the effect could look like gel!

Hangover hair in detail

This “disheveled look” in vogue today is a mix between wet hair, seen on the red carpets, from Venice to Cannes, and the messy hair that supermodels like Kate Moss sported in the 90s combined with her partner, Johnny Depp, in this specific case.

Not the only couple to have a disheveled look: the duo too Kurt Cobain-Courtney Lovegrunge in soul and look, loved sharing the same style dirty. The concept of messy hair it is not new, however, it has been defined in the past morning hair, that of women who as soon as they woke up did not yet have their hair brushed and gathered in chignons to hide under container hats. Back then it had sexual connotations and implications, just like the iconic and messy bedroom look that Brigitte Bardot exhibited years later in God created woman, by Roger Vadim, which later became a manifesto of feminine sensuality and confidence.

Today this somewhat scantily clad style, purified of any retro meaning, takes on a different connotation, chic and cool, and is associated with woman who frees herself from the aesthetics of perfection that has nourished the patriarchal right to elegance that we have heard about recently. It’s for those who are too busy on multiple fronts to even worry about her hair. Isn’t it a liberation to be able to ignore it? Most of us think so. Beyoncé also sang it, after all, anticipating her time in the 2013 hit Flawless, when she ironically intoned “I woke up like this”, with messy hair but with so much confidence in me.