Not only Supersalone. In conjunction with the fair dedicated to design and furniture, another important event for home decor is staged in Milan, namely HOMI, the Lifestyles Exhibition. Scheduled until8 September in Rho Fieramilano, the event returns to focus the spotlight on the world of living – with the pandemic becoming more and more protagonist -, and in particular onindoor thanks to a range of proposals ranging from design objects, Italian and international craftsmanship, fragrances and textiles for the home, accessories for the table and the kitchen.
A decidedly renewed edition this year, the result of an experience that is increasingly hybrid, where the physical event is integrated with digital activities thanks to the many years of collaboration with ICE. But at the heart of the event there are them, the numerous brands present, from established ones to emerging ones, coming from 22 different countries, each bearer of innovative ideas and also sustainable projects aimed at underlining that precious link between design and attention to the environment. .
Visitors will be able to navigate the various stands, divided between the two business districts, Home Boutique&Design, dedicated to quality manufacturing with products with a strong identity and Retail Inspiration focused on two identity areas, Fragrance Inspiration and Textile Inspiration. But the real novelty of this year are the 8 thematic routes in which the two macro areas find their fullest expression: from the attention to products dedicated to anniversaries and prize competitions (Christmas and Promotional) to household appliances and objects for promotional activities (PED), from Interior Design to home sustainable decor (Green Home) through attention to the return to local production (Think Local), for the Home Hospitality segment without forgetting a focus on start-ups and innovative products (Homi Next).
To complete everything, the inevitable special initiatives and moments of meeting and training with industry experts for a 360-degree view of the universe of the home. Here the complete program.
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