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IBM promotes Change Experience, the biggest meeting of digital transformation

On November 18, everyone is invited to participate in Change Experience, an online event that will unveil the new ways that the business world faces the prominence of digital.

Starting at 9 am, Marcelo Tas will lead the panels that will feature the presence of IBM leaders and big names in the market such as: Renato Ejnisman, CEO of Next; Denise Hills, Global Director of Sustainability at Natura; Jeane Tsuitsui, CEO of Grupo Fleury; Flávia Schlesinger, CFO of Pepsico, among others.

Matters of great relevance to professionals from all areas who are looking for knowledge and opportunities for the future, which is now, will be addressed.

To learn more about the speakers and event information, just click here.

In this technological immersion, they will be models of disruption in various industries, demonstrating through real stories of digital transformation, how human beings reinvent themselves in a hybrid and hyperconnected world.

In the financial sector, it will be discussed the advantage that institutions take in gaining the trust of consumers and where banking models and platforms are heading.

Brand x loyalty. How should companies respond to consumers fueled by disruptive technology, media fragmentation, and greater availability of quality substitutes?

Sustainability, so urgent and vital, gained enormous relevance during the pandemic. And therefore, only companies aligned with ESG practices (Environmental, Social and corporate Governance) – in Portuguese: Environmental, Social and Corporate Governance – will gain recognition and respect from consumers.

Also, artificial intelligence, automation, internet of things, cloud and quantum computing. How does all this influence organizations, in practically all sectors, and how will it be going forward?

To find out what the future holds, all you have to do is register on this site and secure your place. In this evolution, people come first and technology has become a means. A cultural and relearning transition. And you can’t stay out of it.

Reference: CNN Brasil

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