The departure of artists like Neil Young, Joni Mitchell and Graham Nash from Spotify due to the dissemination of false information about the vaccine Covid-19 had significant consequences for the platform.
The world leader in music streaming, Spotify had 172 million paid subscribers and more than 380 million active users in October – the company’s latest financial results release. With the controversies involving the podcast Joe Rogan Experience, the company faces a drop of R$ 15 billion in its market value.
As per a report released in January by MIDiA Research, music streaming platforms reached 523.9 million subscribers worldwide in the second quarter of 2021 – an increase of more than 26% compared to the same period of the previous year.
Although Spotify is taking measures to mitigate the crisis triggered in the last week and prevent the dissemination of fake news on the platform – such as the inclusion of a content warning in episodes of podcasts that contain discussions about Covid-19 -, the situation also opens up a gap for competitors in the industry, as Spotify users tend to consider a change at this point.
In addition to Spotify, other music streaming options are Apple Music, Amazon Music, YouTube Music, Deezer and Tidal, very similar alternatives, with music recommendations and playlists based on user preferences, as well as individual and family plan options.
The number of songs available in each varies by a few million, but much of the collection is made up of the same tracks. The differentials tend to be in the exclusive podcasts, radios and music programs of each platform.
Apple Music
With 75 million tracks and high-quality audio, Apple Music has plans starting at R$8.50 per month. Apple Music also has exclusive programs broadcast live throughout the day, in addition to providing audio interviews with artists. Apple’s music streaming platform is the second most used in the world, with 15% of the public’s preference – but it is still far behind Spotify, which concentrates 31% of users according to MIDiA Research.
Amazon Music
Amazon music streaming is part of Amazon Prime services and costs R$10 per month. The platform’s collection includes more than 90 million songs, artist studio sessions and exclusive podcasts, as well as reproductions of content produced by other streaming services.
YouTube Music
The YouTube music service has a collection of over 70 million songs, with exclusive live and studio versions. By paying the monthly fee of BRL 27.90, the user also has access to all YouTube video content without the interference of ads.
Deezer
Deezer offers over 73 million songs, recordings by artists in the platform’s studios, and original podcasts. There are subscription plans starting at R$24.90, with the option to pay just R$0.90 in the first two months, and options for those who want more advanced sound technology.
Tidal
Unlike other platforms, Tidal offers video productions in addition to music content with 80 million tracks. For the most demanding in terms of sound quality, it is the best option. Regarding podcasts, Tidal only offers original content from the platform. As for the available plans, it is possible to access the service for BRL 27 per month on the Tidal HiFi plan. At twice the price, Tidal HiFi Plus allocates 10% of the subscription price to the artists most listened to by the user.
Source: CNN Brasil
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