In the week of Black Friday, visits to virtual stores grow 42%, according to research

Visits to the main virtual stores in Brazil grew 42.24% in the week of Black Friday compared to the previous seven days, according to a survey made by Conversion and released this Sunday (28).

According to the analysis, the large volume of audience this year reflects, in fact, an upward movement in Brazilian e-commerce that has been taking place in recent months.

In October alone, the main Brazilian websites for the sale of products and services received a total of 1.69 billion hits, an increase of 1.58% compared to the previous month, according to a survey by Conversion.

The Black Friday survey was based on the traffic of the main e-commerce sites in Brazil, using the SimilarWeb analysis tool. The period analyzed was from the 20th to the 26th of this month, compared to the seven immediately previous days.

Reference: CNN Brasil

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