Inside Lamborghini: what remains when the ephemeral vanishes

Whoever writes to you is not a habitue of supercars, nor a fanatic of exclusive experiences, but the recent full immersion orchestrated by Lamborghini It deserves a careful narrative, as a well -written book that does not need the word luxury to express itself fully. The key to the reading is simple, almost obvious: excellence. The real one, which is independent of the current accounts and family assets, to root themselves in passion and in the continuous search for perfection.

A square meter of history

The journey begins to Sant’Agata Bolognesehistorical temple of Italian supercars, where the Revuelto It takes shape in the wise hands of those who know exactly what they are doing. It is the first Lamborghini hybrid plug-in of the history of the branda car that combines electrification to the tradition of V12 aspirated, merging extreme power and avant -garde technology. The factory Lamborghini is not only a production line, but a secular cathedral dedicated to the cult of precision, with ultra -modern robots that dance between panels and bods.

Within the Lamborghini factory of Sant’Agata Bolognese.

Lamborghini

Yet it still retains, as if it were a relic, a square meter of the original floor dating back to the times of Ferruccio Lamborghini. Walking through the departments dedicated to the personalization of the cars, a total dedication jumps to the eyes: every worker, engineer, designer seems animated by the mission to overcome himself. Nothing appears trivial, especially the choice of a color or position of a seam, decisions taken with the commitment and concentration of those who do not admit mediocrity.

The ad personam study

Next to the factory, the Lamborghini Museumrecently renovated, houses jewels that tell decades of Italian motor history. It is here, between legendary models, that the meaning of the word is fully grasped perfectionabused term that in this temple finds all its dignity. An obligatory passage for customers – and do not want to draw inspiration and fully understand the origins of the brand, and then move to the Study ad personaman exclusive atelier where every detail of the car can be customized with obsessive care, from the covers of the circles to the carbon fiber parts. So many elements to customize that it is difficult to find two Lamborghini equal.

This same attention to history and details accompanies the evening arrival in Bologna, al Grand Hotel Majestic already Baglionithe oldest hotel in the city, an elegant testimony of the discreet luxury of the past, where every environment is imbued with memory and style. THE’Enoteca Morandiso called in homage to the famous painter Giorgio Morandi, proposes a dinner designed to be a harmony of tastes, impeccable service and rarefied atmosphere, with a selection of wines worthy of the name it bears. The proximity of the chambers was strategic. Sleeping in a suite thus becomes the last piece of a mosaic made of attention, dedication and taste for things done well.

One of the appetizers at the Morandi Enoteca at the Majestic Hotel already Baglioni.

One of the appetizers at the Morandi Enoteca at the Majestic Hotel already Baglioni.

Ph. M. Dal Ava

A super exclusive club

The next morning, the journey continues towards Milan, where the appointment from Tod’s becomes a further chapter on the theme of craftsmanship and Italian know -how. Here takes the body the collaboration between Tod’s and Lamborghinia synergy that combines two Italian excellence in a common project made of style, technique and passion. There Tod’s for Auto Lamborghini collection It includes exclusive versions of the famous rubber and sneakers, reinterpreted with lines inspired by the aerodynamics of the Super Sports of Sant’Agata and made with fine leathers and manual processes.

From the outside, the boutique looks like a small well -kept shop in the city center; Enter, however, you discover a surprisingly vast space that connects via Montenapoleone to via Bigli, where there is also a Exclusive Club private upholstery of works of art and custodian of a couple of Golden rubbers made for the last biennial. Within these salons, the famous Gomminino comes to life before our eyes, in the hands of an artisan teacher who shows the entire production process and the necessary personalization. THE’Excellence here becomes the true art form Contemporary, whose essence lies in the ability to surprise and fascinate without ever being trivial.

The pasta in white

Follows lunch at Portrait Milana former convent masterfully transformed into a contemporary hotel, where the past gently lives with the present. The central cloister, silent and bright, invites reflection as you savor the famous pasta in whitedish that perfectly synthesizes the soul of this experience: absolute simplicity in form, sublime perfection in substance.

The preparation of the pasta in white at 1011 of the Portrait in Milan.

The preparation of the Pasta in white at 10_11 (Ten Eleven) of the Portrait of Milan.

Ph. M. Dal Ava

From Milan you move on to Lake Como, with the Sheraton hotel that welcomes the guest with discretion and elegance, like a waiter who knows exactly when filling a glass. Dinner at Stellato Restaurant Kitchenled by chef Andrea Casali who combines genius and passion, turns into a gastronomic journey through authentic flavors, enhanced by the raw materials collected directly from the hotel garden, testifying to a quality care from the earth to the plate.

Of the amuses Bouche of the Star Heart restaurant Kitchen.

Of the amuse bouche of the starry restaurant Kitchen.

Ph. M. Dal Ava

A maniacal preparation

The next day is the Revuelto dayfinally absolute protagonist on the streets of the Lariano triangle, a natural context that seems to be born specifically to enhance its dynamic characteristics. This stretch of travel allowed me to enjoy the Quality from Granturismo of the car: comfort, agility, linear push and ability to adapt to every driving rhythm, even in a scenographic environment and not always regular as the one that winds between Bellagio, Canzo and Ace. But it’s just a prelude.

Mia for a day Lamborghini revuelto in a vibrant coloring an icon of power and futuristic design

Mia for a day: Lamborghini revuelto in a vibrant color, a power icon and futuristic design

Ph. M from the AVA

The perfect ridewhat is synthesis of everything, in fact takes place shortly after, within theAutodromo di Monza. A professional pilot guides me on the track immediately after the end of the stage of the Super Trophy Europe. Fast, determined, precise, quick in decisions: he is the personification of revuelto. It is not an end in itself speed, it is clarity of intent, absolute mastery. The difference between the constant search for excellence and everything else is there, in those curveds faced with a naturalness that is the result of the exclusively of the maniacal preparation.

Retail voltage

The three -day epilogue is in Monza, for the Super Trophy Europe Lamborghini. Here, in the temple of speed, passion becomes a show, with forty Huracán ready to unleash on the track. The atmosphere is electric, the stands are thrilled. But for those who have just lived the track from the inside, the event takes on another dimension: it becomes the perfect context in which to observe that same live retail voltagethat same discipline that I perceived in the workshop, in the kitchen, in the hands of the craftsmen. And that, after all, it is the only real guiding thread of all this journey.

Lamborghini, with this experience, has never pronounced the word luxury. He didn’t need it. He simply showed what it means to make a dream come true, the right compensation for a life spent to improve continuously. It is the excellence of those who work, of those who believe that the utmost personal effort can create something extraordinary, capable of remaining indelibly imprinted in the memories of those who live it.

Source: Vanity Fair

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