Instagram Director Adam Mosseri said the platform is interested in hosting NFT-related content and attracting collectible token creators.
Instagram CEO Adam Mosseri, answering user questions,
reportedthat the social network is considering integrating NFT. When asked by users if Instagram would mark posts from users who offer NFTs as “collectibles,” he replied:
“Nothing to announce yet, but we’re definitely actively exploring NFTs and ways to make them more accessible to a wider audience.”
The head of Instagram has expressed a desire to help users who create and sell NFTs.
“I think NFT is the direction in which we can be useful to users. I hope we are able to create such a service, the development team will help us with this. ”
Meta’s NFT-based photo-sharing platform has been a huge hit with users in 2021. Perhaps this solution will be integrated into the metaverse. In July, developer Alessandro Paluzzi announced on Instagram that the site may create its own NFTs. The social platform was considering working on collectibles, he said. Paluzzi clarified that the social platform will offer NFTs labeled “Collectible” to alert the user that they are NFTs. However, the platform has not officially confirmed the development of a service for NFT.
Regulators, after attempting to implement Libra, are closely monitoring any social media initiatives to create products in the cryptocurrency market. In September, the UK Financial Conduct Authority announced its readiness to interact with social platforms to combat advertising of cryptocurrencies and other “risky” financial products. The regulator called on social networks to tighten measures against cryptocurrency advertising.
Earlier, Morning Consult studied the influence of celebrity advertising on cryptocurrency investors’ decision-making and concluded that 45% of them were willing to buy crypto assets advertised by the stars. Mark Zuckerberg said last year that the digital space should be self-regulating.
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