In an era in which social networks are an integral part of everyday life, stopping to reflect on how to use them responsible in a responsible way is a gesture as simple as it is necessary. In fact, if it is true that the most popular social networks of the moment can be a vehicle of expression, connection and creativity, it is equally true that, without awareness, they can turn into tools of insulation And disinformation resulting, in some cases, too unsafe.
With this vision Instagram chooses to speak directly to people not through a screen, but live. From the 12 to 15 June 2025in fact, a historical newsstand of Piazza XXIV Maggio in Milan will become the first Flower Kiosk of Instagram in Italy: a floral kiosk that aims to sensitize parents, children and educators on the safe use of social media.
The idea is as simple as it is effective: to use the language of flowers to tell some of the main safety functions made available by the platform for its users. Each flower represents a value, or rather, an invitation to use social networks with greater attention and respect: for example, the gerber symbolize digital well -being, the margherite kindness on the net, i Garofani security, while i tulips They are dedicated to the protection tools designed for younger profiles.
«We want our platforms to be safe and positive spaces, where children can express themselves and create significant connections. For years we have been working to develop technologies that promote digital well -being, and today – with the Kiosk flower – we want to remember how important it is take care of yourself also online. The online dimension is an integral part of daily life: only by recognizing this continuity can we accompany the new generations a live it with awareness” explains Laura BononciniPublic Policy Director Southern Europe in Meta.
Those who will go to visit the kiosk, open from 11 to 21, will be able to participate in educational activities and receive information on How to better manage your experience on the net.
In this regard, it is worth dwelling on one aspect: with this initiative, Instagram seems to want to overcome the logic of simple in-app tutorials and automatic notifications, choosing instead of giving space to a Direct and human dialogue with usersin a “pop” environment through physical installation.
In a period in which the effects of social media is increasingly discussed, initiatives such as this assume a value important Since, they do not limit themselves to informing, but they also try to create a more empathic bond by remembering that there is always a real person behind each profile.
Source: Vanity Fair
I’m Susan Karen, a professional writer and editor at World Stock Market. I specialize in Entertainment news, writing stories that keep readers informed on all the latest developments in the industry. With over five years of experience in creating engaging content and copywriting for various media outlets, I have grown to become an invaluable asset to any team.
