International travel boosts optimism in the tourism sector, says association

Tourism is confident in the growth and recovery of the sector towards the end of 2022 and the beginning of next year, considered as the high season period. According to the third-quarter bulletin by Braztoa, the Brazilian Association of Tour Operators, growth is expected to be 53% compared to last summer.

According to the study carried out in partnership with the consulting firm Sprint Dados, 40% of operators believe that the sector will recover pre-pandemic revenues later this year, while 36.4% have already recorded this overcoming, with emphasis on international travel sales, which represented 57% of the negotiations carried out.

For Roberto Haro Nedelciu, president of Braztoa, the number does not represent a decrease in domestic tourism, but rather a resumption of international travel:

“Part of this behavior may also be related to the fact that domestic tourism, which was the first to emerge in the post-pandemic period, has already followed its course of consolidation, while travel abroad, which started a little later, is still have a greater volume of repressed demand that is being carried out”, he explains.

For the president, the behavior may also be influenced by other factors, such as the exchange rate variation, the higher average ticket of international trips and even the inflationary process that raised the values ​​and, consequently, the billing.

Among the most popular destinations outside Brazil are: Lisbon (Portugal) and Orlando (United States) in first place, followed by New York (United States) and Paris (France) in second place, and Barcelona (Spain) and Buenos Aires ( Argentina) in third place.

International trips mostly take place between October and December of this year (32.2%), while 26.8% already took place in the third quarter, 20.8% stayed for the first three months of 2023 and 20.2% should take place over the next year.

In the country, the ranking of the most popular places has Salvador (BA), in first place, followed by Maceió (AL), São Paulo (SP) and Porto de Galinhas and Recife (PE) in second place, while Fortaleza (CE), Gramado (RS), Natal (RN) and Rio de Janeiro (RJ) occupy third place.

The bulletin also points out that the rebooking of tickets and packages is close to ending, since 86.6% of domestic departures and 82.1% of international trips are new sales, a number that demonstrates that operators are close to total deliveries of trips purchased before the pandemic.

*Under supervision of Helena Vieira