Kontessa: a short to tell the Made in Italy fashion

We are in Buti, a village on the eastern slopes of Monte Pisano, in Tuscany. This country is part of a territory famous all over the world for the creation and production of moda Made in Italy.

Here, in 1985, two sisters, Simona a Marisa, decide to carry on the family artisan story and, in the small workshop that was first of their grandfather and then of their father, they give birth to their brand: Kontessa.

SLOW FASHION AND SUSTAINABILITY
Their goal? Dress, with clothes and accessories, women of style and elegance with a strong character because, as their claim tells: “Kontessa is noticed, remembered and researched».

Their muses are contemporary women who, for their wardrobe, choose garments created with awareness, with fabrics and raw materials of excellence. Women increasingly attentive to respect for the planet, nature and the world around them. Women who are capable of having their say and who, when asked “who do you want to be in life?”, Respond with the best version of themselves, the one they dream of.

#you want to become, in fact, it is the hashtag that accompanies the new Spring-Summer 2o21 collection by Kontessa: unique garments and accessories for shapes, colors and geometries, which contain all the values ​​of the brand.

THE SPRING-SUMMER 2021 COLLECTION IN A SHORT
The location of this short film in three chapters could only be Tuscany. And the chosen setting is right in the town of Buti, where the brand was born. Spotlight on Villa Medicea, a private residence that became part of theAssociation of Italian Historic Houses.

A frame of the location where they shot the short film of Kontessa
A frame of the location where they shot the short film of Kontessa

Who he Italian-English producer and director, Gabriele Paoli has decided to set the story of the story of fashion which has as its protagonist two friends, who find themselves after a long time in the place of their childhood.

THE MINIFILM OF KONTESSA

They are Jun Ichikawa, Japanese actress naturalized Italian, already known to the public for her many participations in important television series e Alice Bellagamba, actress and dancer, one of the faces of the eighth edition of Amici, as well as of numerous films and TV series.

Jun Ichikawa and Alice Bellagamba, the protagonists of the short film by Kontessa

A TALE TO THE FEMALE
So, between a carefree run hand in hand, a moment of play that makes us go back to childhood and a change of clothes that makes us dream, here is the strength and unique style of us women are on stage. A tale of complicity and aesthetics, which reminds us, also through clothes and accessories, that we can always be who we want at any time.

#siichivuoidiviven, as the hashtag of Kontessa.

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