Supply chain arrhythmias and a lack of key components have significantly (and) significantly affected the global mobile market.
For the third consecutive quarter, global mobile phone sales declined, according to preliminary data from the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker.
“While a decline was expected in the first quarter due to continuing challenges in the supply chain and the core components market, the market appears to have taken a turn for the worse,” IDC said, citing a 8.9% drop in found.
According to the analysts of the report, the consumer climate in all parts of the world and especially in China is “negative”. Intense concerns about inflation and economic instability also further limit consumer and business spending.
Adding to these negative conditions is the rising cost of supplying and transporting components from the recent lockdowns in Shanghai.
Moreover, the Russian invasion of Ukraine not only adversely affects the European smartphone market, but also creates a negative “climate” in the industry worldwide.
Given these uncertainties, most smartphone makers are adopting a more conservative growth strategy for 2022.
In fact, some manufacturers have predicted price increases on the devices, due to the increased cost of raw materials and logistics.
By geographical area, the Central and Eastern Europe (CEE) region fell close to 20% during the first quarter, with prospects remaining uncertain.
In terms of volume, this region represents only 6% -7% of global sales and about 5% of market revenues.
The largest decrease in volume came from China and other parts of Asia / Pacific, which accounted for almost half of all shipments worldwide, down 12.3%.
Finally, in terms of market share, the ranking of smartphone manufacturers did not change in the first quarter of 2022. Samsung leads with a share of 23.4%, Apple is second with 18.0% and Xiaomi, OPPO and vivo follow with a share 12.7%, 8.7% and 8.1% respectively.
Fotis Fotinos
Source: Capital
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