Meizu has released a press statement outlining the company’s future plans for the smartphone business. The company has achieved steady profitability with its two phones released last year, the Meizu 17 and the Meizu 17 Pro, which were only launched in China.
The manufacturer directly stated that Meizu plans to stay in the market for expensive phones. The company plans to release the Meizu 18 series soon, and these appear to be the only phones fans will get this year. Meizu has also said nothing about its return to international markets, so the Meizu 18 and Meizu 18 Pro phones may remain exclusive to China.
Smartphones aren’t the only products Meizu is preparing. The manufacturer says smartphones are at the heart of its recently launched One-Core-Two-Wings strategy, while smart wearables and smart home are two wings.
The smart home lineup will be run by a brand called Lipro, announced early last month. Lipro already has a variety of smart bulbs that cost between $ 10 and $ 155. Meizu says the Lipro brand will also include new security and control products, hinting at surveillance cameras at least.
As for smart wearable devices, the company is preparing to release the Meizu Watch smartwatch, which will run the Flyme for Watch operating system.