According to the source, who, in turn, refers to the Financial Times, Microsoft is interested in buying a social Internet service and photo hosting Pinterest. The deal could take place in the coming months, but negotiations have not yet begun, nor have they specified the amount the Redmond-based company is willing to pay. Pinterest’s market value is currently estimated at nearly $ 53 billion. If Microsoft does buy the service, it will be one of its largest acquisitions.
Last year, Microsoft already integrated Pinterest into its Chromium-powered Edge browser, which recommends content to a user from this photo hosting service. So Microsoft’s interest in Pinterest is not momentary. However, it is noted that during the pandemic, the number of Pinterest users increased, followed by the company’s market capitalization, so now is not the best time to buy. In this regard, Microsoft may wait for the stabilization of the situation with the COVID-19 pandemic in order to make its proposal.
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