Mujica: Marketers of Brazil made one of the last public honors

One of the last public honors that former Uruguay President Pepe Mujica received was made by Brazilian marketers.

A video with political phrases implemented in his government was screened during the anniversary of the Broad Front, a political coalition of the Uruguayan left, on March 26 this year.

See the reaction of Mujica:


This was the last appearance of Mujica for militancy. According to gifts at the event, the former president stayed in the audience next to his wife and, already with weakened health, made no speech.

The images of the event show Mujica thrilled with the video made in honor of him. Videos and photos show the politician in a wheelchair and with a cane.

The team of Brazilians who produced the video is the same that made the presidential campaign of Yamandú Orsi, in 2024.

Marketers linked to the PT (Workers Party) Otávio Antunes, Dione Santibanez and Carina Martins were part of the team that led the campaign that made the left return to power after the Lacalle Pou government from the center of the center. Orsi won in the second round with 49.6% of the votes.


Pepe Mujica is thrilled with political phrases implemented on his government during the anniversary of the Broad Front, the political coalition of the Uruguayan left, on March 26, 2025

Mujica participation in the presidential elections

Despite cancer diagnosed in 2024, Mujica actively participated in the presidential elections that led to Yamandú Orsi’s victory.

In one of the rallies, Mujica gave a farewell speech.

During the act to the mayor of the second largest region of Uruguay, Mujica said he was “close to withdrawing to where he does not turn”. “But I am happy because when my arms are over, there will be thousands of arms replacing the fight… Until always, I give my heart”.

In recent days, rumors about the former president’s health worsening were increasing in Uruguay. In the last departmental elections on Sunday (11), Mujica did not vote. He also did not participate in recordings of campaign pieces.

On Monday (12), Mujica’s wife, Lucía Topolansky, said he was in palliative and terminal internship care.

This content was originally published in Mujica: Markeiros do Brasil made one of the last public honors on the CNN Brazil website.

Source: CNN Brasil

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