They seem totally distant worlds, yet fashion, technology, biodiversity and women’s entrepreneurship they are more united than you think. To confirm it is TOUR X OPPOa collection of handmade bracelets to combine with the latest OPPO Watch Free, which sees as protagonists bees and beaded flowers.
The project, launched on the occasion of May 20, World Bee Daynot only testifies to the commitment of the smart device company in the protection of these precious living beings, but also the support and space that this reserves for the work of young women thanks to the project Stories of Women powered by OPPO.
The collection was in fact created by Giulia Rossetti, founder and designer of the GIÜRO brand who says: «The bee is where I started to take inspiration, at a time where lightness and color were lacking. GIÜRO managed to convey just that, and the technology has played a leading role in helping me immortalize my work and communicate my passion and my world of sounds, emotions and nuances. Because fashion and technology are basically two worlds that embrace the same values ​​such as love for design and attention to the beauty of nature and everything that surrounds us “.
That’s right. Oppo, to contribute to the protection of bees and enhance the role that technology can play in maintaining biodiversity, has in fact taken part in the corporate social responsibility project Pollinate the Planet by 3Bee, adopting a remote hive for a year. This is a project that is part of a wide-ranging path that the company is doing for use its technology and the power of its brand for promote a more future green and attentive to the needs of the planet. From the launch of new systems aimed at making its devices more durable, giving a second life to its products up to the improvement of product design and awareness-raising initiatives.
The GIÜRO X OPPO capsule collection is available starting today on the OPPO Store proprietary e-commercein two color variants green and orange, respectively for Watch Free Black and Watch Free Gold at a recommended retail price of € 99.99.
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Source: Vanity Fair