Patrick Dempsey, named Tag Heuer Eyewear Ambassador

Patrick Dempsey He embodied the Tag Heuer spirit with an unmistakable style since 2014, the year in which the actor joined the family of the Swiss Maison of luxury watches. Today, this link becomes even more solid since Dempsey, living representation of the key values ​​of the brand, has been officially appointed Heuer Eyewear Tag Ambassador.

Expert competitor in the world of resistance races, the star has participated several times in the prestigious 24 hours of Le Mans, where, In 2015, second place was secured in the GTE AM category, completing 331 rpm. His dedication to sport was recognized in 2019 when he received the “Spirit of Le Mans” award that honors his contribution both on the track and outside.

A link, the one with Tag Heuer, who for the actor has never been pure formality, but concrete presence to all the important events and moments of the brand thus testifying to the his natural involvement.

This year, the bond is enriched with the creation of a collection created in collaboration with ThéliosLvmh Eyewear Excellence, in which Patrick Dempsey brings his passion for performance, offering a creative contribution and a rooted vision both in style and functionality.

Gregory Harris

To accompany the launch of the new creations, a campaign dotted with suggestive images, including one in which Patrick Dempsey reflects a legendary portrait of Jack Heuer who holds a chronograph in his hand, a pose that has become the symbol of the forgiving role of Tag Heuer in the history of Motorsport.

In version 2025, Dempsey wears two key models from the collection: the Jack Heuer and Mini Ving-Seep lines. The result is at the same time timeless and fresh, a visual bridge between tradition and the future.

Gregory Harris