The “alarm bell” is sounded by the Piraeus Chamber of Commerce, given the disappointing results – according to its figures – at the end of the first three weeks since the start of the summer sales. He emphasizes, in his announcement, that there is a need for a comprehensive rescue plan for the commercial world.
“The commercial world was waiting for the “anemic” purchasing movement to be stimulated and the market to take a little breather in a suffocating environment with current and accumulated liabilities. Especially if you consider that the discount rates are particularly tempting, due to the effort of the businesses to keep consumers close to them,” the relevant ESP announcement states.
According to the Piraeus Chamber of Commerce, the main reasons that keep the market at low levels of purchasing activity “are the increased energy costs that also put households in a regime of regulation, fuel prices, housing costs that have risen significantly, revaluations in a series of goods that put pressure on the disposable income of households, especially the most vulnerable, but also the uncertainty about the future that leads to consumer abstinence”.
As pointed out in the announcement: “The health restrictions of the last two years lead the majority of consumers to prioritize the beach and not shopping therapy”, while as a last window of optimism they see the increased tourist traffic, hoping to lead to shopping of the last moment in August.
Source: Capital
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