Salle with now forbidden advertising implying that black skin is more problematic than white

Intense reactions has sparked a television advertisement for the Sanex bath banned in the United Kingdom because it seems to imply that black skin is “problematic” and white skin “superior”. Specifically, according to the Guardian, the Advertising Standards Authority (ASA) acted after investigating two complaints that advertising has fueled negative stereotypes for people with darker skin tones. What the advertisement showed the advertisement, which was broadcast in June, included a voice saying: “For those who are scratched day night. Those who feel dry even with water, ”along with scenes of a black woman with red scratches and another covered with a clay -like -like material. The advertisement then showed a white woman to shower with the product and said: “Try showering with the new Sanex skin and its patented amino acid complex. For a 24 -hour moisturizing feeling. ” Finally, the text appears: ‘Relief could be […]
Source: News Beast

You may also like