On the eve of the beginning of the Sanremo Festival 2025the Ligurian city is preparing to welcome not only artists and guests, but also many tourists. I am In fact, more than 6,750 appearances expected in the Ligurian cityon the occasion of the event that will begin tomorrow, February 11thand about 35 thousand the overall ones that will reach the “neighboring” area. And it is not a question of biting and escaped tourism, with a rather long and calculated average presence in About 5 nights each (the study was done by JFC tourist consultancy firm).
All with a very positive economic relapse for the city. Sanremo 2025 Also this year will monopolized every activity along the Riviera dei Fiori, between direct, indirect activities, media coverage and Legacy, feeding A turnover of 184.104 million euros.
“For the tourist supply chaintrade, catering and other local entrepreneurial activities the immediate relapse of the Sanremo Festival will be almost 38 million euros by others Confirming the economic value that the Festival generates on the territory – explained Massimo Feruzzi, sole director of JFC -. We estimate that for the festival there will be almost 35 thousand tourist appearances, in addition to daily spectators ».
Overall in the municipal area of Sanremo Almost 20 million euros will remain, adding the expense for stay in hotels (almost 9.4 million), that for the part Food & Beverageincluding catering (which is worth another 6 million), while the trade sector will collect 4.4 million euros. At the total presence, 81.6% will stay in the municipal area, while 18.4% will choose to stay in the neighboring territory. Overall, 64.7% of guests will choose a hotel accommodation facility, while 35.3% will prefer an extra-hotel facility (B&B, farmhouses, rental housing). In these calculations it does not include the Presence in Rada of the Tuscan coastcruise ship with over 1,500 cabins that will pass from the city for the final evening.
Source: Vanity Fair
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