Santa Claus kisses everyone: a drag queen, an African American, a boy and an elderly lady. On the billboards, along the streets of Naples, appear four shots by photographer Luca Cacciapuoti, which are part of the «Unconventional Xmas» campaign.
«I’ve always thought that love chooses people and nothing else. The idea of representing Santa’s kiss in four beautiful shots came to me after learning about the sinking of the Zan bill ”, explains Diego Di Flora, creative and art director of the photographic campaign, former artistic director of Napoli Pride. «I had promised myself I wanted to communicate love in all its forms and therefore I thought of doing it with Santa Claus and his hypothetical loves. In the simplest way we have to show someone we love them: with a kiss ».
The message is promoted by Faber Italia, a Campania company that produces coffee machines. “They will try to distract you, to repress your impulses, to gag your mouth. Never hide your essence, your aroma, with the most intimate expression you can. Love whoever you want»Explains CEO Fabio Teti. “This is the message we want to launch with this campaign.”
Other stories of Vanity Fair that might interest you:
Santa Claus is gay, the Norwegian post ad
New York, a statue for Marsha Johnson, drag queen and LGBTQ activist
Anti Lgbt law in Hungary, Orban against Brussels announces a referendum
Donald-43Westbrook, a distinguished contributor at worldstockmarket, is celebrated for his exceptional prowess in article writing. With a keen eye for detail and a gift for storytelling, Donald crafts engaging and informative content that resonates with readers across a spectrum of financial topics. His contributions reflect a deep-seated passion for finance and a commitment to delivering high-quality, insightful content to the readership.