Searches for “collagen” are growing around the world, according to Google Trends data obtained exclusively by CNN . In the last five years, interest in the subject has grown 100% globally. This means that queries on the topic doubled during the period.
According to a Google Trends survey, Brazil ranked 17th in the world ranking of search interest in collagen in the last 12 months. Romania is the country where the subject is most popular, followed by Hungary. See the graph on searches for “collagen” around the world below:
In the last year, the type 2 collagen was eight times more searched in Brazil than type 1 collagen and 19 times more searched than type 3. Furthermore, the hydrolyzed collagen it was six times more sought after than non-hydrolyzed collagen in Brazil during the same period.
Brazil, Chile and Venezuela are the countries outside Asia with the greatest interest in searching for “chicken feet”, one of the sources of collagen, in the last 12 months.
On the other hand, collagen is still the least searched term when compared to “creatine” and “whey protein” (popularly called Whey Protein) in Brazil, according to Google Trends. Around the world, the scenario is different: queries for collagen surpassed searches for the other two supplements.
What is collagen and what is it for?
Collagen is a protein found mainly in the skin and in tendons and ligaments of the body, corresponding to 30% of the body's total proteins, according to (SBD-SP) Brazilian Society of Dermatology – São Paulo Regional.
Collagen is found naturally in the body, but after the age of 25, its production is reduced, which leads to the skin aging process (the appearance of wrinkles and expression lines). This phenomenon can be accelerated by factors such as sun exposure, smoking, hormonal changes, chronic diseases, diet and pollution.
Collagen supplementation, considered safe by Anvisa (National Health Surveillance Agency), can bring benefits such as strengthening nails, greater resistance and shine to hair, reduced sagging, greater skin hydration and prevention and treatment of joint pain, such as osteoarthritis. and osteoporosis.
Source: CNN Brasil
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