Shopflix.gr: The expansion plan for the marketplace of the Marinakis group

Of George Lampiris

In the first week of its operation, the marketplace of the Marinakis group, shopflix.gr, is already running. The range of the online store for selling goods includes technology products, home, health and beauty items, children, pet products and a wine cellar.

According to sources close to the company, there is currently a growing demand from retailers to participate in the new online ordering platform, announcing that the code will gradually increase.

Service of shoplflix.gr through the Courier Center fleet

A key operating element of shopflix.gr is the entry of each customer on the platform, the registration of the order by him. Then, the partner store undertakes to register and prepare the customer’s order.

Once the order is ready, the courier company of the Marinakis group, Courier Center, is responsible for the distribution. In terms of charging shipping costs, the wider practice of a marketplace internationally provides for shipping charges depending on the shipping product.

At this time, shopflix.gr has started with an aggressive charge upon entering the market, which amounts to 1.5 euros horizontally for all orders, and concerns the first period of acquaintance of the platform with the consumer public.

According to the same sources, shopflix.gr maintains the character of a marketplace, which involves the structure of a platform that has partner stores and then through these stores, the product ordered, travels nationwide and is delivered to the door of each customer. .

In the plan and the creation of central warehouses

In the future plans of the group, it is likely to create central warehouses in the standards of large marketplaces abroad, through which the distribution of the products of cooperating companies of shopflix.gr will now become central.

According to the same information, the investment plan of the Marinakis group extends to a depth of three years, where a series of moves will be implemented related to the expansion and continuous upgrade of the services provided.

Distribution coverage in 93% of the territory

The distribution is currently made in most of the country through the Courrier Center, with coverage that exceeds 93% of the territory. It should be noted that the acquisition of Courier Center by the Marinakis group aimed from the beginning to create a fifth major player in the courier market, coexisting with the already existing forces (ACS, General Post, ELTA Courier, Speedex).

The system of ordering and delivery of orders is under constant evaluation

At the same time shopflix.gr has the ability to evaluate the entire supply chain, starting from the platform and extending to partners, distributors and delivery to the end point through targeted customer satisfaction questionnaires sent after the completion of each order .

The goal of the people of the marketplace is the delivery of orders within the next day (next day delivery), in as many areas of Greece as possible based on the kilometer distance and the possibility of accessibility in each place.

Strengthening the human resources and the fleet of vehicles

In the context of the operation of shopflix.gr, the company strengthened its staff and fleet of vehicles, currently maintaining more than 100 new cars in total, while the service is provided through bicycles, where the company also strengthened the soul its potential.

The group’s goal is for the new marketplace to have a nationwide presence, serving all regions of the country, according to the same sources.

The shopflix development plan does not include the fresh food sector, with the exception of some dry cargo products such as wine products or some similar goods that do not require refrigeration conditions during transport.

Source: Capital

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